Tag: Time Series Prediction

With multiple mediums of communication, like social media, television, and OTT, marketers are finding it difficult to understand the factors that impact ad conversions, and provide visibility into marketing campaigns. To address this challenge, Quantiphi worked with Advocado, an advertising focused data platform provider, to develop a solution for ad attribution of web traffic to respective offline and online sources on AWS.

Time series forecasting is a common customer need. Amazon Forecast accelerates this and is based on the same technology used at Amazon.com. This new service massively reduces the effort required to automate data updating and model retraining, and it manages this while retaining the granularity of control that data scientists will appreciate and utilize. This post explores the use of this new service for energy consumption forecasting.