Category: Amazon Rekognition

I could almost title this blog post the “AWS AI/ML Week in Review.” This past week, we announced several new innovations and tools for building with generative AI on AWS. Let’s dive right into it. Last Week’s Launches Here are some launches that got my attention during the previous week: Announcing Amazon Bedrock and Amazon […]

Amazon Advertising helps companies build their brand and connect with shoppers, through ads shown both within and beyond Amazon’s store, including websites, apps, and streaming TV content in more than 15 countries. Businesses or brands of all sizes including registered sellers, vendors, book vendors, Kindle Direct Publishing (KDP) authors, app developers, and agencies on Amazon […]

This blog shares some brief thoughts on machine learning accuracy and bias. Let’s start with some comments about a recent ACLU blog in which they ran a facial recognition trial. Using Rekognition, the ACLU built a face database using 25,000 publicly available arrest photos and then performed facial similarity searches on that database using public […]

We have seen a lot of discussion this past week about the role of Amazon Rekognition in facial recognition, surveillance, and civil liberties, and we wanted to share some thoughts. Amazon Rekognition is a service we announced in 2016. It makes use of new technologies – such as deep learning – and puts them in […]

It was this time last year during re:Invent 2016 that Jeff announced the Amazon Rekognition service launch.  I was so excited about getting my hands dirty and start coding against the service to build image recognition solutions. As you may know by now, Amazon Rekognition Image is a cloud service that uses deep learning to provide […]

I’ve already told you about Amazon Rekognition and described how it uses deep neural network models to analyze images by detecting objects, scenes, and faces. Today I am happy to tell you that Rekognition is now available in the AWS GovCloud (US) Region. To learn more, read the Amazon Rekognition FAQ, and the Amazon Rekognition […]

We launched Amazon Rekognition at re:Invent (Amazon Rekognition – Image Detection and Recognition Powered by Deep Learning) and added Image Moderation earlier this year. Today we are adding celebrity recognition! Rekognition has been trained to identify hundreds of thousands of people who are famous, noteworthy, or prominent in fields that includes politics, sports, entertainment, business, […]

We launched Amazon Rekognition late last year and I told you about it in my post Amazon Rekognition – Image Detection and Recognition Powered by Deep Learning. As I explained at the time, this service was built by our Computer Vision team over the course of many years and analyzes billions of images daily. Today […]