In 2022, AWS Marketplace launched several features to support channel sellers’ business. In this post, I provide summaries and links for key seller features AWS Marketplace made available in 2022, in case you missed them.
AWS Marketplace offers several programs to Independent Software Vendors (ISVs) and Channel Partners to help scale your business through AWS Marketplace. Now, ISVs and Channel Partners can onboard more quickly by taking the new Introduction to AWS Marketplace channel programs course and other role-specific courses. These seven 30-minutes courses are designed to accelerate training of sales, operations, marketing, and alliances teams to AWS Marketplace channel programs and features.
Introduction AWS Marketplace enables consulting partners to resell independent software vendors’ (sellers’) products through the Consulting Partner Private Offers (CPPO) program. The seller extends a recurring or one-time discount that grants the consulting partner authorization to resell one or more of their products. The consulting partner may then extend a private offer on behalf of […]