Category: How-To

Listing your software, services, or data products in AWS Marketplace can help you reach cloud-ready AWS customers. In this blog post, I offer best practices on how to package and price your solution in AWS Marketplace so you can get begin reaching AWS customers. I make suggestions depending on the type of solution you offer, how you sell your solution, and how you price your solution today.

In 2022, AWS Marketplace launched several features to support channel sellers’ business. In this post, I provide summaries and links for key seller features AWS Marketplace made available in 2022, in case you missed them.

In this post, Ryan and I will show you how to use the new private offers page on the AWS Marketplace console to better manage your private offers throughout their lifecycle. To use this feature, sign into your AWS account and use this link to access the private offers page. If you lack the required permissions to view this page and need access, contact your AWS account administrator. For more information, refer to the AWS Marketplace Buyer Guide.

AWS Marketplace offers several programs to Independent Software Vendors (ISVs) and Channel Partners to help scale your business through AWS Marketplace. Now, ISVs and Channel Partners can onboard more quickly by taking the new Introduction to AWS Marketplace channel programs course and other role-specific courses. These seven 30-minutes courses are designed to accelerate training of sales, operations, marketing, and alliances teams to AWS Marketplace channel programs and features.

In this blog post, Jesus and I will show you how to create a free trial offer for your SaaS usage-based pricing product in AWS Marketplace. For SaaS contract products, visit the How to create a free trial offer for SaaS contract products in AWS Marketplace blog post.

In this blog post, Stuart and I clarify the steps the AWS Marketplace MCO team takes to review and test your listing in AWS Marketplace. We also show how to perform an entitlements check and a metering records check using both SaaS QuickStart and your own API integration.

Implement EKS Guardrails with Open Policy Agent and Styra DAS How do AWS users control which people and machines can perform which actions within their custom applications and within the stack of development tools needed to build and run those applications? Take, for instance, Kubernetes: users of Amazon Elastic Kubernetes Service (EKS) need comprehensive controls […]

AWS Marketplace is a curated digital software catalog that enables AWS customers to easily find, buy, test, and deploy third-party software. Software usage is billed alongside customer AWS bills, with flexible pricing options across both Pay-As-You-Go (PAYG) and upfront contracts. Sellers curious about selling in AWS Marketplace frequently ask me these questions: Will my target […]

AWS Marketplace now enables sellers, Independent Software Vendors (ISVs), and Consulting Partners (CPs) to complete the AWS Marketplace SaaS product API integration in as little as 10 minutes using SaaS Quick Start. In this blog post, I will show how to meter usage for both subscriptions and contract with  consumption while using SaaS Quick Start. […]

Before making a software purchase decision, many organizations want to evaluate software features and capabilities to determine if the software meets their needs. Free trials for SaaS contracts, now available in AWS Marketplace, enable software vendors to show the value of their products to potential customers. If you are a software vendor looking to offer […]