AWS Executive in Residence Blog

Phil Le-Brun

Author: Phil Le-Brun

Phil Le-Brun is an Executive in Residence at Amazon Web Services (AWS). In this role, Phil works with enterprise executives to share experiences and strategies for how the cloud can help them increase speed and agility while devoting more of their resources to their customers. Prior to joining AWS, Phil held multiple senior technology leadership roles at McDonald’s Corporation. Phil has a BEng in Electronic and Electrical Engineering, a Masters in Business Administration, and an MSc in Systems Thinking in Practice.

Convergence

Experience, Exploration, Execution: The Three Channels Reshaping Retail

Your next million customers might never walk into a store, never scroll a product page, and never click “Add to Cart.” They are AI agents, software that shops on behalf of humans, and they are already on your site. Retailers are moving from competing for human attention to competing for algorithmic inclusion. Every decade or […]

From Possibility to Practice: Reinventing the Enterprise from the Inside

Organizations can bridge the widening gap between exponential technological advancement and slower organizational change by implementing three key practices: elevating operations through simplification and autonomy, energizing employees through curiosity and education, and envisioning clear business goals that connect technology initiatives to meaningful outcomes.

Data and Generative AI: A Window into Your Organisation’s Soul?

Harvard Business Review Analytic Services has conducted sponsored research to gain insight into how organizations are currently using data, with a particular focus on its application to generative AI. The resulting report, titled “Scaling Generative AI for Value: Data Leader Agenda for 2025,” examines trends across various industries and companies worldwide. Prior sponsored research with […]

Development Productivity in the Age of Generative AI

“Productivity is being able to do things that you were never able to do before.” —anon With generative AI grabbing almost every organisation’s attention, watching how they use the technology is interesting. Today most AWS customers are focused on achieving productivity gains (e.g., making information easier to acquire and digest for customer service staff). A […]

Aligned team

Untangling Your Organisational Hairball: Highly Aligned

All organisations are perfectly aligned to get the results they get. —Stephen R. Covey, Educator and Author My first blog post on untangling your organisational hairball describes six focus areas to increase organisational agility. The first is to be highly aligned. As the Cheshire Cat remarked in Alice’s Adventures in Wonderland, “If you don’t know […]

Untangling Your Organisational Hairball: A Framework

You show me a successful complex system, and I will show you a system that has evolved through trial and error. —Tim Harford, Economist Read any contemporary article on organisations and within the first few sentences the word, “agile” appears at least once. Some articles suggest achieving agility with a new target operating model (TOM), […]

Top of Mind

What’s top of mind for Chief Data Officers going into 2024?

One year ago we published our first research report on the role of Chief Data Officers (CDOs). The renowned Tom Davenport, in partnership with MIT Chief Data Officer and Information Quality Symposium (CDOIQ), was commissioned to conduct a global study of CDOs across industries, tenures, and stages of the data journey. At the time I […]