AWS for Industries

David Dorf

Author: David Dorf

David Dorf leads Worldwide Retail Solutions at AWS, where he develops retail-specific solutions and assists retailers with innovation. Before joining AWS, David developed retail technology solutions at Infor Retail, Oracle Retail, 360Commerce, Circuit City, AMF Bowling, and Schlumberger’s retail and banking division. David spent several years working with NRF-ARTS on technology standards, is on the advisory board for the MACH Alliance, and supports the Retail Orphan Initiative charity. He holds degrees from Virginia Tech and Penn State.

Five Critical Technology Trends for Retailers in 2025

Five Critical Technology Trends for Retailers in 2025

Weaving through the bustling vendor booths at NRF’s Big Show, I couldn’t help but notice several recurring themes—patterns that promise to reshape our industry’s landscape in the months and years ahead. While the topics weren’t necessarily new, the approaches to addressing common use cases were. I found myself leaning into certain booths to investigate further […]

Is Generative AI the Answer to All Questions?

Is Generative AI the Answer to All Questions?

A common refrain for retailers is, “I know generative AI [artificial intelligence] is going to impact our industry, but I’m not sure where to place my bets.” It’s clear the technology has far-ranging capabilities and potential, but where should retailers invest? Of course, the answer will vary for each retailer as each situation is unique, […]

Next Big Things for Retail – Generative AI leads the pack but isn’t alone

Over the years, retail has seen seismic shifts due to the emergence of new technologies. Examples include the barcode, ecommerce, and mobile phones, all of which had a profound impact on the way shoppers buy from retailers, resetting consumer expectations. (The same could be said for non-technical inventions like the supermarket format and malls, but […]

generative-ai-blog-thumbnail

The positive impact Generative AI could have for Retail

Since it was released back in November 2022, the internet has been buzzing about ChatGPT. Since then, retailers having been asking two main questions: what is it, and how will it impact my business? Let’s dive into both, staying high-level, and see if we can make sense of all the hype. What is Generative AI? […]

Capturing the power of digital commerce

How leading retailers are transforming the industry with advanced cloud-based technologies and services The rise of digital commerce Although digital commerce has been around for almost 3 decades, its growth has recently accelerated, boosted by access to new cloud technologies, better mobile apps, and a raft of new fulfillment options. Consumers are spending more time […]

New ebook explains how retailers can implement interactive shopping experiences now to set the stage for metaverse commerce

Twenty years ago, when the internet and ecommerce became mainstream, no one envisioned the social media channels and immersive games that are available today. At that time, a website with professional, attractive images and an intuitive checkout process seemed sophisticated to most consumers. Fast-forward to the early 2020s, and that basic brochureware-style website seems boring […]

AWS_Data_Strategy_800x400

Retailers: Turn Retail Data into Competitive Advantage

If you consider the last few decades, the retail industry has gone through a massive transformation. From the corner drug store of yesteryear, to the massive malls of the 80s and 90s, and from online marketplaces to self-service kiosks and social media shopping, the retail landscape has evolved in ways that no one would’ve imagined. […]

Close up photo of smiling joyful cheerful girl working as the head of software develpment department consulting the other workers

Do Retailers Really Need an IT Department Anymore?

In his recent WSJ article, Joe Peppard, from the MIT Sloan School of Management, takes the position that the IT department has outlived its usefulness. The IT department at many companies has grown into such a powerful force that it’s hard to imagine a company without one. With that said, the article certainly got me […]

AWS Joins MACH Alliance

AWS has joined the MACH Alliance, a group of independent software vendors advocating for an open, modern architecture for digital experiences. AWS is proud to participate in this group to facilitate innovation and better support enterprises, retailers, and CPG companies to deliver the best experiences for their customers. Early versions of the Amazon.com webstore were […]