AWS for Industries

Tag: retail

A guide to delivering supply chain transformation and retail planning from factory to consumer with Plantensive – part 1

Part 1 – A roadmap for suppliers, retailers, and CPG firms for building collaborative solutions covering demand, supply chain, and retail planning When the global pandemic hit with virtually no warning, the retail and consumer packaged goods (CPG) industry was turned upside down. Supply chains were quickly disrupted—and then overwhelmed. Everyday items, like paper and […]

Raise the travel retail experience to new heights

Learn how to bring frictionless shopping to travel retail with Amazon’s Just Walk Out technology and Amazon One Quickly and conveniently getting people to their destinations is core to the travel industry ethos. Unlike customers in traditional retail environments, travelers tend to follow strict timelines to board their flight or train on time. Therefore, travel […]

How to mitigate customer pain points through implementation of digital transformation (DX) technology

What will not change in the retail industry? Even 10 years from today, customers will still want more product selections at a lower price through more convenient services. Recognizing these constant customer demands, Amazon has continued to grow sustainably by focusing on three factors: selection, price, and convenience (or SPC). In other words, Amazon has […]

Goodbye, generic shopping: Three ways to personalize the customer retail experience

The expectations of the retail customer have changed permanently. Pandemic-influenced adaptations to shopping, such as buy-online-pick-up-in-store (BOPIS) and buy-now-pay-later (BNPL), as well as an increasingly competitive digital commerce landscape, have made it more critical than ever to personalize customers’ retail experiences. To stand out and reach customers most likely to be ready to buy, keep […]

Testing digital concepts in a real-world setting: In-store personalization

  In today’s digital interactions, businesses use data to personalize and tailor customer experiences to almost every individual. A recent study shows that 71 percent of consumers expect personalized interactions from brands and businesses, while 76 percent are unsatisfied when they see content that is irrelevant to them. Data about customers and their touchpoints is […]

Beachbody drives AI-powered, data-first conversion and meaningful personalization with Amplitude on AWS

Digital tools and services are at the center of every company’s growth strategy. But brands can’t always tell if they are making the right digital bets, or which  features and actions will lead to retention, loyalty, and lifetime value. This makes connecting products to business outcomes a challenge for companies new to a digital-first strategy. […]

How retail and CPG companies drive sustainability strategy with technology – Part 2

Sustainability is no longer a side project for the C-suite and boardroom agenda—its importance is growing. One indication of this trend comes from the fact that 92% of the S&P 500 companies published a sustainability report in 2020, up a staggering amount compared to the 20% reported in 2011. To that end, companies are depending […]

How retail and CPG companies drive sustainability strategy with technology – Part 1

Retailers and CPG brands are feeling the pressure from regulatory bodies and consumers alike for more sustainable practices. A survey found that 47% of US Gen Z consumers stopped purchasing their favorite brand after discovering it was not eco-friendly. Over a third of Forbes 2000 companies across retail, manufacturing, as well as food, beverage, and […]

Data architectures to track Scope 3 emissions for retailers

Introduction Sustainability is a topic of increasing interest and concern after the recent publication from the Intergovernmental Panel on Climate Change (IPCC). On April 4, 2022, the IPCC published the third part (WG III) of the Sixth Assessment Report (AR6), entitled Climate Change 2022: Mitigation of Climate Change. This report explains that current plans to […]

Retailers Spark Sales with VTEX Integrated Live Shopping Experience Powered by Amazon Interactive Video Service

Future-proofing digital commerce strategies and reaching customers worldwide across multiple media channels are key priorities for continued growth in retail. Enterprise digital commerce solutions offered by an AWS Retail Competency Partner VTEX are streamlining the process for brands and retailers, helping them to deliver and manage complete experiences for a range of transactional models. One […]