AWS Messaging Blog

This is part 3 in a series covering the new tenants feature in Amazon Simple Email Service (SES). This post provides a step-by-step migration guide to Tenants for key AWS components like AWS Identity and Access Management (IAM) permissions, Amazon CloudWatch logging and Amazon EventBridge monitoring.

This is part 2 in a series covering the new tenants feature in Amazon Simple Email Service (SES). In this post, we provide an overview of the tenants feature and guidance for planning the implementation to or migration of your existing Amazon SES infrastructure to use tenant-based reputation isolation.

This blog post walks you through seven targeted video tutorials that address the most common Amazon Simple Email Service (Amazon SES) deliverability challenges our customers encounter. Each video in this series provides actionable insights which will allow you to gain knowledge on every aspect of email deliverability, improve your email performance and increase your inbox placement rates.

As businesses increasingly use SMS messaging to engage with customers at scale, having the right origination identity is crucial. Toll-free numbers (TFNs) are the quickest way to begin sending to the United States and offer a trusted, high-visibility option that can drive greater response and brand recognition. This post is for every company that wants to send to the US or internationally.

AWS End User Messaging ahora admite capacidades de SMS internacional para Números Gratuitos de EE.UU. (TFN). Esta nueva función permite a las empresas usar un solo TFN de EE.UU. para enviar mensajes SMS a más de 150 países, simplificando el alcance global. Beneficia principalmente a clientes que necesitan enviar alertas transaccionales unidireccionales—como contraseñas de un […]

AWS End User Messaging now supports international SMS capabilities for US toll-free numbers (TFNs). This new feature allows businesses to use a single US TFN to send SMS messages to over 150 countries, simplifying global outreach. It primarily benefits customers who need to send one-way transactional alerts—like one-time passwords (OTPs) or shipping notifications—and businesses that […]

WhatsApp is one of the most widely used messaging platforms globally, making it an ideal channel for customer engagement. Whether you’re building a virtual assistant, a customer AI assistant, or an internal communication tool, developing a WhatsApp AI assistant presents unique design and operational challenges. In this post, we explore best practices for building a […]

In this post, we discuss and guide you in enhancing your email security by using VPC endpoints with Amazon SES to address critical security challenges faced by organizations sending sensitive communications. The solution demonstrates how to implement network-level controls through VPC endpoints, security groups, and IAM policies to restrict SMTP traffic to authorized networks while maintaining compliance with regulatory frameworks like HIPAA and GDPR.

In this post, we show how to implement message feedback for SMS one-time passwords (OTPs) using AWS End User Messaging to track delivery and conversion rates effectively. This approach provides first-party data for more accurate insights into message delivery and usage patterns compared to relying solely on third-party carrier delivery receipts.

In this post, we explore how to build a serverless alerting system that delivers Amazon CloudWatch alarms directly to WhatsApp using AWS End User Messaging Social. The solution addresses the limitations of traditional alerting mechanisms by using WhatsApp’s universal accessibility, rich media support, and high engagement rates to ensure critical infrastructure alerts reach teams through a familiar communication platform they already use daily.