AWS Partner Marketing Central

Accelerate your go-to-market efforts with scalable resources, tools, and training

Accelerate Your Marketing Success

Marketing Central is a self-service marketing automation platform that hosts a collection of customizable resources designed to expand customer reach and drive demand for your AWS offerings.

From on-demand digital courses and marketing campaign assets to AWS-preferred agency support and personalized guidance from a virtual Partner Marketing Manager (vPMM), access ready-to-use resources and tools to maximize your marketing impact.

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Differentiate your brand
Leverage a comprehensive library of partner ready campaigns to increase brand visibility and market your unique value proposition with AWS.  

Drive demand for your offerings
Engage with AWS-preferred agencies and vPMMs to expand sales opportunities and deepen your customer relationships.

Announcements

Success Stories

Get Started

1

Join the AWS Partner Network

Join the AWS Partner Network (APN) at no cost by creating your AWS Partner Central account.

2

Enroll in Partner Paths

Gain access to Marketing Central upon meeting the minimum validation criteria for the specific AWS Partner Paths your organization is enrolled in.

3

Access Marketing Central

Explore partner ready campaigns, find an AWS-preferred agency, access digital courses, request support from a vPMM, and more.

Log in to AWS Partner Central to launch Marketing Central through the Market tab. If you do not have access to the ‘Market’ tab, please work with your Alliance Lead for ‘Marketing Staff’ role assignment to gain access.

Marketing Central Programs