Business Guidance

Use our startup business advice to unlock strategies for success. From idea validation to scaling, gain valuable insights to drive your business forward.

AWS Activate

What’s Next 

Product Market Fit

Defining Your Startup's Target Audience

Defining Your Startup's Target Audience

From demographics to empathy, learn how to truly connect with your audience. Gain a competitive edge by uncovering the 'why' behind their purchasing decisions.

View
From Vision to Reality: Creating a Successful Product Roadmap

From Vision to Reality: Creating a Successful Product Roadmap

Create a succesful product roadmap with a process-driven framework. Learn practical tips and tricks to connect your high-level vision with actionable plans.

View
Customer-Centric Insights: How to Find and Listen to Customers

Customer-Centric Insights: How to Find and Listen to Customers

Learn how to delight customers by working backwards from their needs. Gain insights through interviews and build mechanisms that meet their expectations.

View
Building a Successful Business: The Importance of Customer Validation

Building a Successful Business: The Importance of Customer Validation

Gain insights into market dynamics, adoption rates, and effective marketing strategies to meet your target audience's expectations.

View
Unlocking Growth Scaling Strategies for B2B Startups

Unlocking Growth: Scaling Strategies for B2B Startups

Unlock the secrets to scaling your B2B startup with AWS. Discover proven techniques and solutions for sustainable growth.

View
Strategies for Effective Product Development

From MVP to Success: Strategies for Effective Product Development

Accelerate your product development and growth with the principles of MVPs, sprints, and iterative processes. Master the art of building successful products.

View
Make your idea a success with a solid go-to-market strategy

Make your idea a success with a solid go-to-market strategy

Go-to-market strategy is the guide that will help you get your product into your target market.

View
Why focusing on customers is critical for startup success

Why focusing on customers is critical for startup success

Maintaining a focus on customers will ensure you are focusing on the thing that matters most, and will help you prioritise how you invest your time, money, and energy.

View
Data can be a startup’s greatest asset

Data can be a startup’s greatest asset

Data is a critical asset for founders, and the more you can gather, the better you can understand your startup’s performance and future potential.

View

Funding and Fundraising

Build Your MVP

Cost Optimization

AWS OnAir for Startups

AWS OnAir brings you the latest news, announcements, launches, and demos from AWS Startups Solutions Architects.