Accommodation and Lodging

The rapid pace of change in the accommodation and lodging industry is pushing both established brands and industry newcomers alike, to reassess their go-to-market strategies. Global hotel companies, independent boutique brands, online home and vacation rental providers, and technology companies are all adapting to changes that impact the bottom line. Whether brought on by world events, shifting consumer preferences and behavior, or something else entirely, leading accommodation and lodging companies build on AWS. That’s because AWS provides the flexibility and scale needed to adjust and innovate quickly to our changing world. AWS also offers the most comprehensive set of machine learning (ML) and artificial intelligence (AI) services, broadest and deepest internet of things (IoT) offerings and the ability to quickly and easily manage data so that companies can optimize operations and enhance the guest experience.

Wyndham Hotels and Resorts Is Transforming Their Business (1:43)


Drive data insights

Accommodation and lodging companies are often data rich, yet seek actionable insights. AWS offers more data and analytics services than any other platform to enable the collection, storage, processing, analysis, and visualization of data in the cloud. Deploy any number of applications regardless of volume, velocity, and variety of data to transform the guest experience including personalization, loyalty program engagement, customer service, the stay experience and post-stay communications.

Innovate at speed

AWS enables companies to rapidly and reliably build, deliver, and iterate innovative products and services. Capitalize on trends and operational opportunities through the simple provisioning and managing of infrastructure, code, and automatic updates, reducing the reliance on costly, often slow-moving legacy systems and processes.

Flex & scale

Connect with your guests no matter where they are in the world. AWS’ global reach and pay-as-you-go pricing enables customers to scale rapidly (up and down) to support any level of business volume, without up front capital investment. Instead of managing complex infrastructure, AWS empowers accommodation and lodging companies to focus on what they do best: managing efficient operations and delivering exceptional guest experiences.

Case studies


A year after Airbnb launched, the company decided to migrate nearly all of its cloud computing functions to AWS because of service administration challenges experienced with its original provider. As the company continued to grow, its adopted almost all of the features AWS provides. Learn why Airbnb considers AWS the easy answer for any Internet business that wants to scale to the next level.

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IHG Hotels & Resorts

IHG Hotels & Resorts operates over 6,000 hotel properties, spanning world-famous brands such as Crowne Plaza Hotels & Resorts, Holiday Inn, InterContinental Hotels & Resorts, Kimpton Hotels & Restaurants, and more. In this video with George Turner, chief commercial and technology officer at IHG Hotels & Resorts, learn how the hospitality company is able to deliver innovative features to enhance the end-to-end guest experience.

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SiteMinder, a hotel guest acquisition platform, has been able to innovate with machine learning and stay one step ahead while building on AWS. With AWS, SiteMinder is able to quickly scale to delight guests on behalf of the world’s largest hospitality companies.

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G6 Hospitality

G6 Hospitality owns, operates, and franchises nearly 1,400 economy lodging locations under the Motel 6 and Studio 6 brands in the United States and Canada. According to Rob Palleschi, Chief Executive Officer at G6 Hospitality, the company needed a consistent and agile platform to expand its capabilities to innovate on behalf of its over 45 million yearly guests.

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Leading companies in travel & hospitality are already using AWS. Contact our experts and start your own AWS Cloud journey today.