AWS Partner Network (APN) Blog

Ruba Borno

Author: Ruba Borno

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Salesforce and AWS Accelerate Agentic AI Transformation for Agentic Enterprises

Salesforce and AWS are accelerating agentic AI transformation by pioneering solutions that make advanced AI accessible, secure, and outcome-oriented through unified data access, interoperable AI agents, modernized contact centers, and streamlined procurement via AWS Marketplace. This decade-long collaboration empowers enterprises to confidently adopt agentic systems with the same trust they had moving to the cloud, delivering personalized, AI-powered experiences at scale.

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Reinventing Your Customers’ Business with Generative AI on AWS

The AWS Partner community is energized about the potential of generative AI, and we recognize there are unique considerations for bringing these applications into production for commercial use cases. Ruba Borno, VP, WW Channels & Alliances at AWS, shares why AWS Partners are an integral part in ensuring customers realize the full value of generative AI offerings. Working together, AWS and partners will be guiding the development of business innovations and solutions for customers of all sizes and industries.