AWS Partner Network (APN) Blog

Category: Announcements

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Meet Our Newest AWS Ambassadors from 4Q 2022 and Explore the Latest Ambassador Activities

The AWS Ambassador Program is a vibrant worldwide community of technical experts, known as AWS Ambassadors, who are prominent leaders and passionate about sharing their AWS technical expertise. They author blogs and whitepapers, create and deliver public presentations, and contribute to open source projects. Our Ambassadors evangelize AWS via social media and facilitate peer-to-peer learning by presenting at conferences, leading workshops, and hosting user group events.

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Accelerate Joint Opportunity and Lead Sharing: Introducing AWS Partner CRM Connector

We’re excited to introduce the AWS Partner CRM Connector for Salesforce to help AWS Partners share opportunities and receive referrals from Amazon Web Services (AWS) within their Salesforce CRM. The AWS Partner CRM Connector eliminates the need to write custom code or update information in separate platforms—saving partners hours in managing their sales pipeline. Benefits include a unified experience, no additional costs, and no custom code required.

Say Hello

Say Hello to 115 New AWS Competency, Service Delivery, Service Ready, and MSP Partners Added in December

We are excited to highlight 115 AWS Partners that received new or renewed designations in December for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

Redefining the Partner Digital Experience with AWS Partner Central 2.0

As part of our commitment to improving the partner experience, Amazon Web Services (AWS) is excited to announce the launch of AWS Partner Central 2.0—a redesigned partner portal that simplifies and improves your ability to build, market, and sell with AWS. AWS Partner Central 2.0, which begins rolling out on January 5, introduces new site navigation, a modern look and feel, faster load times, improved personalization, and in-app guidance.

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The Most Viewed APN Blog Posts and Case Studies in 2022

From a wide range of AWS Partner success stories to new partner programs launched at AWS re:Invent, here’s a look at the most popular APN blog posts and case studies we shared in 2022. The AWS Partner Network (APN) is a global community of partners who leverage AWS to build, market, and sell customer offerings. AWS Partners are uniquely positioned to help customers take full advantage of all that AWS has to offer and accelerate their journey to the cloud.

Say Hello

Say Hello to 120 New AWS Competency, Service Delivery, Service Ready, and MSP Partners Added in November

We are excited to highlight 120 AWS Partners that received new designations in November for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

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New AWS Partner Program Launches and Updates Announced at re:Invent 2022

Thank you for joining us in Las Vegas for AWS re:Invent 2022! We hope you enjoyed all of the educational content and big announcements. If you missed anything or just want to recap, we have rounded up the most relevant launches, program updates, and educational content available for the AWS Partner community, including the Partner Keynote with Ruba Borno. Reminder that you can watch on-demand re:Invent keynotes, leadership sessions, breakouts, and more.

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AWS Partner Profitability Framework: Deepen and Diversify Your Offerings

Introducing the AWS Partner Profitability Framework, an intuitive and reliable way to maximize business value with the AWS Partner Network (APN). The AWS Partner Profitability Framework optimizes the partner journey to broaden the value and deepen expertise across various business models. According to a 2022 study conducted by Canalys, partners with a breadth of offerings can achieve a $6.40 multiplier per $1 AWS sold. 

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Implement High-Quality Chatbot Solutions with AWS Conversational AI Competency Partners

We are excited to announce the new AWS Conversational AI Competency launching in Q1 2023, which helps enterprises implement high-quality, highly effective chatbot, virtual assistant, and IVR solutions through the expertise of AWS Partners. AWS Conversational AI Competency Partners provide domain expertise, tools, and services to aid in selecting use cases, defining Natural Language Understanding (NLU) Intents and training phrases, designing effective conversational flows, and more.

Optimize Price Performance for Amazon EC2 Workloads with AWS Graviton Delivery Partners

Tens of thousands of customers—from startups to large enterprises—are realizing significant price performance using AWS Graviton-based instances in Amazon EC2. The AWS Graviton Delivery specialization makes it easy for customers to accelerate and scale their adoption of AWS Graviton to achieve better workload performance and cost savings. AWS Graviton Delivery Partners have hands-on experience and proven expertise to help customers achieve better workload performance and cost savings with Graviton.