AWS Partner Network (APN) Blog

Category: Announcements

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Deloitte and AWS Strategic Collaboration to Accelerate Cloud Adoption in Growth Markets

Deloitte and AWS have expanded their collaboration to help organizations worldwide migrate to the cloud. Deloitte will invest in AWS Centers of Excellence, hiring over 800 AWS specialists across Sub-Saharan Africa, Spain, and Central Europe, providing cloud consulting, training, innovation labs, and managed services to empower digital transformations. This strategic agreement leverages Deloitte’s industry expertise and AWS’s leading cloud capabilities to overcome adoption barriers.

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Access the AWS Cloud Adoption Framework Workshop Delivery Guide in the AWS Prescriptive Guidance Library

The AWS Cloud Adoption Framework (AWS CAF) workshop delivery guide is available in the AWS Prescriptive Guidance library and offers step-by-step guidance for AWS Partners to run their own workshops with customers. It’s the same guidance we provide internally to AWS staff, providing both sales and delivery kits along with prescriptive guidance that is our gold standard for delivering AWS CAF workshops to help customers in their cloud transformation journey.

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Achieving Greater Profitability: AWS Partner Alignment and Incentives

AWS Partners can achieve profitability by optimizing their offerings and aligning with customer needs. Key recommendations include mapping offerings to customer challenges through workshops, integrating solutions via partner collaboration, tailoring portfolios for segments/industries, leveraging APN programs as entry points, and using tools like the Customer Engagement Incentive. By understanding customer journeys and using AWS resources, partners can drive a $6.40 multiplier in revenue per $1 AWS sold.

Say Hello

Say Hello to 129 AWS Specialization Partners Added or Returning in February

We are excited to highlight 129 AWS Partners that received new or renewed specializations in February for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

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New Generative AI Insights for AWS Partners to Accelerate Your Customer Offerings

AWS embraces the “working backwards” approach to stay customer-focused. The Generative AI Center of Excellence (CoE) for AWS Partners applies this methodology and collects partner feedback to provide relevant insights, tools, and resources on leveraging generative AI. Recent updates to the CoE include customer research on generative AI adoption challenges, a usage maturity heatmap by industry, and five new use case deep dives covering telecom, automotive, IDP, contact centers, and financial analysts.

Revolutionize Your Business with AWS Generative AI Competency Partners

With the ability to automate tasks, enhance productivity, and enable hyper-personalized customer experiences, businesses are seeking specialized expertise to build a successful generative AI strategy. To support this need, we’re excited to announce the AWS Generative AI Competency—an AWS Specialization that helps AWS customers more quickly adopt generative AI solutions and strategically position themselves for the future.

Say Hello

Say Hello to 165 AWS Specialization Partners Added or Returning in January

We are excited to highlight 165 AWS Partners that received new or renewed specializations in January for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

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Meet Our New AWS Ambassadors from Q4 2023 and Explore Latest Activities

The AWS Ambassador Program is a vibrant worldwide community of technical experts, known as AWS Ambassadors, who are prominent leaders and passionate about sharing their AWS technical expertise. They author blogs and whitepapers, create and deliver public presentations, and contribute to open source projects. Our Ambassadors evangelize AWS via social media and facilitate peer-to-peer learning by presenting at conferences, leading workshops, and hosting user group events.

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Announcing Enhanced Capabilities for AWS Partner-Led Support

Customers implementing sophisticated solutions based on AWS technologies often seek out qualified partners who bring their industry expertise to the table and help accelerate a return on investment (ROI) that achieves business outcomes faster. Partner-Led Support offers AWS Partners the opportunity to expand their sources of recurring revenue by complementing and supplementing AWS capabilities in delivering technical support to customers.

Drive Innovation and Growth for SMBs with AWS Small and Medium Business Competency Partners

In today’s fast-paced world, small and medium businesses (SMBs) are leveraging the power of the cloud to drive innovation, reach new customers, develop new revenue streams, and increase productivity. To support this journey, the AWS Small and Medium Business Competency helps customers find partner solutions that support the diverse and evolving needs of their business. SMB Competency Partners offer a wide range of solutions, including migration and modernization, security, data storage, AI/ML, and more.