AWS Marketplace

Category: Best Practices

Actionable International Expansion Insights from AWS Marketplace Sellers

Actionable International Expansion Insights from AWS Marketplace Sellers

If you are an independent software vendor (ISV), channel partner, managed services provider (MSP), you can establish local entities in over 40 countries as AWS Marketplace seller accounts to sell products or services through AWS Marketplace. This enhancement helps customers discover, evaluate, procure, and deploy solutions in their preferred language, eliminating procurement friction caused by language barriers.

Bringing AWS firewall policies into focus with AlgoSec Horizon and ACE

Bringing AWS firewall policies into focus with AlgoSec Horizon and ACE

When customers migrate workloads from on-premises infrastructure to Amazon Web Services (AWS), AWS firewall Manager policies strengthen security through centralized control. This creates possibilities to integrate cloud firewall policies seamlessly with existing security infrastructure for comprehensive visibility

Goal-oriented growth: Driving AWS Marketplace success with COSS

Goal-oriented growth: Driving AWS Marketplace success with COSS

A 2025 IDC study, commissioned by AWS, found that AWS Marketplace sellers who implement the COSS framework achieve 31% faster AWS Marketplace sales growth compared to other sellers. We will discuss and expand on best practices for COSS pillar 4: Partner commitment to AWS Marketplace revenue.

How to drive sales alignment to grow in AWS Marketplace

How to drive sales alignment to grow in AWS Marketplace

The sales alignment pillar includes three key elements to accelerating growth in AWS Marketplace: securing executive sponsorship, defining clear AWS Marketplace objectives, and aligning your sales team to maximize co-sell opportunities, all designed to help you grow your business.

Streamline customer support operations by integrating Zendesk with AWS Support API

Streamline customer support operations by integrating Zendesk with AWS Support API

This post shows you how to deploy and configure the zendesk-aws-support-connector to streamline your customer support operations, reduce manual overhead, and improve response times for your customers.

Agentic AI in Financial Services: The future of autonomous finance solutions

Agentic AI in Financial Services: The future of autonomous finance solutions

The financial services industry is leveraging AI to transform how financial institutions serve their customers. Learn more about agentic AI in financial services and how AWS Marketplace is your trusted source to discover, buy, and deploy AI agent solutions from Partners.

Modernizing financial services: Cloud and AI opportunities

Modernizing financial services: Cloud and AI opportunities

Financial services organizations looking to modernize their operations through cloud and AI solutions face unique challenges. Let’s explore some strategies for successful digital transformation using solutions available in AWS Marketplace, with insights from industry leaders on implementation best practices.