Tag: customer experience

Whether you’re buying online or in a physical store, shopping should be easy, simple, and enjoyable. In the customer’s mind, the retailer or brand is one entity, regardless of the sales channel. For this reason, customers expect their journey to fluidly shift between digital and physical touchpoints with the same conveniences in store as online. […]

Innovative retailers realize they need to create smart stores to enhance their customer experiences.  Recent advances in point-of-sale technologies are making it possible for retailers to reimagine the shopper in-store journey. With new retail technologies, long retail checkout lines and other in-store bottlenecks could soon be a thing of the past. Frictionless Retail Customer Experiences […]

Believe it or not, despite the massive shift to online purchasing, brick-and-mortar stores are the hub for delivering unified commerce. To be successful and remain viable, retailers must equip stores to elevate the customer experience, operate efficiently, and adapt with agility to changing market dynamics. Use the Past to Guide Your Future With the emergence […]

I’ve spent more than 15 years working with many of the most innovative consumer brands to help them architect their ecommerce platforms. At AWS, my focus is helping consumer packaged goods (CPG) companies enhance customer experiences and gain operational efficiencies, especially with their direct-to-consumer (DTC) ecommerce websites. CPG customers regularly ask how they can realize […]

Germany, a Powerful Force in Retail In 2020, retail revenue in Germany was estimated to be $820 billion. According to Deloitte’s Global Powers of Retailing 2020 study, four of the top 20 largest retailers in the world are German companies: Schwarz Group (Lidl), Aldi, Edeka, and Rewe. And among the 250 largest retailers, 20 are […]

No one predicted the COVID-19 pandemic. With stay-at-home mandates and social distancing, people are not going to retail stores as often. Instead, they are buying online, and as a result, consumers are putting a great deal more thought and deliberation into their purchase decisions. Typically, whether consumers are venturing out to a retail store or […]

Recently, more than 37 million shoppers logged on to watch Viya, an online sales sensation, sell everything from cosmetics, appliances, and clothing to cars and houses. That’s more people than watched the Game of Thrones finale. If you’ve never heard of Viya, the 34-year-old host of her own livestream show, then you likely don’t live […]

Introduction for blog series As retailers around the world are managing through unprecedented disruption, industry leaders are demonstrating resilience, tenacity, and a capacity for innovation. We’ve embarked on a series of conversations with executives from AWS Strategic Partners, showcasing leadership and innovation in times of challenge. We hope you enjoy our blog series. If you […]

Artificial intelligence (AI) has been around since the 1970s. However, only in the last 10 years has AI-powered computer vision become a mainstream reality, thanks to cloud computing. Here are several scenarios in which computer vision can enhance the retail shopping experience and improve store operations. Cashierless checkout The most obvious use of computer vision […]

It’s been said that challenges shouldn’t paralyze you but help discover who you are. We’ve seen time and again how immense challenges bring about incredible innovation. That is especially true today. Around the globe, travel and hospitality companies are taking advantage of the flexibility of the AWS Cloud to innovate quickly and meet the needs […]