AWS Messaging & Targeting Blog
Reaching your global players – message on a single, scalable communication hub
Introduction AWS provides solutions to address industry challenges, enabling customers to address the risk of potentially significant financial and reputational damage. This blog discusses how customers that have adopted Amazon Pinpoint have been able to deliver time-sensitive messages reliably and securely. Specifically, it can mitigate the risk associated with reaching players who have voluntarily self-excluded […]
Understanding Google Postmaster Tools (spam complaints) for Amazon SES email senders
Introduction Amazon Simple Email Service (SES) includes a robust set of built-in tools, such as the Virtual Deliverability Manager (VDM), to help senders ensure optimal email deliverability. Additionally, deliverability data from email service providers like Postmaster Tools by Google can provide invaluable insights for all sending domain owners, including those using SES for bulk or […]
AWS Wickr achieves DoD Impact Level 4 and 5 authorization
Amazon Web Services (AWS) is excited to announce that AWS Wickr has been authorized for Department of Defense Cloud Computing Security Requirements Guide Impact Level 4 and 5 (DoD CC SRG IL4 and IL5) in the AWS GovCloud (US-West) Region. What is the DoD CC SRG? The DoD CC SRG, which is maintained by The U.S. Defense […]
Archiving and sending to final SMTP server
In today’s digital landscape, where email communication plays a vital role in business operations, keeping your email archive secure, compliant, and retrievable is crucial for any business. However, managing the large volume of email data can lead to operational difficulties, including regulatory compliance, maintaining an audit trail, and preventing data loss. That’s where Amazon Simple […]
How to use SES Mail Manager SMTP Relay action to deliver inbound email to Google Workspace and Microsoft 365
Introduction Customers often ask us if the Amazon Simple Email Service (SES) inbound capabilities they use with applications hosted on AWS infrastructure can also be used to process and automate employee email hosted on public services like Google Workspace and Microsoft 365. The answer has typically been “yes, but with some limitations”, as until now, […]
Email Archiving with Mail Manager: Why To Archive In Transit vs At The Mailbox
When designing Amazon Simple Email Service’s (SES) Mail Manager, we often heard from customers about the “PST-file problem” inherent with user-side mailbox-based archiving. This occurs when, for a variety of reasons, end users decide to archive their emails to local PST files or other local storage. These PST files are fragile and easily corrupted. Furthermore, […]
How Amazon SES Mail Manager Elevates Email Security and Efficiency
In today’s digital landscape, efficient and secure email management is essential for businesses facing the complexities of cyber threats and regulatory compliance. Companies are seeking ways to safeguard against unauthorized access and apply audit rules, while maintaining operational efficiency. Amazon SES Mail Manager is designed to meet these challenges, offering a suite of features that […]
Lower Your Risk of SMS Fraud with Country Level Blocking and Amazon Pinpoint
As a developer, marketing professional, or someone in the communications space, you’re likely familiar with the importance of SMS messaging in engaging customers and driving valuable interactions. However, you may have also encountered the growing challenge of artificially inflated traffic (AIT), also known as SMS pumping. A new report co-authored by Enea revealed that AIT […]
Optimizing Email Deliverability: A User-Centric Approach to List Management and Monitoring
This is a 2024 update of the 2015 blog post “Amazon SES Best Practices: Top 5 Best Practices for List Management“. While the fundamental principles of effective email list management remain relevant, the landscape has evolved significantly over the past nine years. This updated post aims to provide Amazon Simple Email Services (SES) customers with […]
How to enable one-click unsubscribe email with Amazon Pinpoint
Amazon Pinpoint customers who use campaigns, journeys, or the SendMesages API to send more than 5,000 marketing email messages per day are considered “bulk senders”. If your organization meets this criteria, you are now subject to new requirements that were recently established by Google, Yahoo and other large ISPs/ESPs. These providers have mandated these requirements […]