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Rackspace Technology
AppDynamics
Tigera
Benefits of selling in AWS Marketplace
Easy software delivery
Deliver your software as an easy-to-build AMI, SaaS, container or data product, and take advantage of quick deployment options. Enable customers to deploy your software in minutes.
Multiple pricing options
See the way your customers need to buy. AWS Marketplace supports pay-as-you-go and long-term commitment plans, Private Offers, and flexible payment schedules.
Simplified billing & payments
Leave the metering, billing, collections, and disbursement of payments to AWS – focus on marketing and selling your software.
In-depth guidance
Take advantage of the Management Portal to better build and analyze your business. AWS Marketplace provides an in-depth guidance to help reach out to your customers.
The Partner Opportunity for AWS Marketplace SIs, GSIs, and Resellers
Forrester Consulting found that channel partners who build and scale an AWS Marketplace practice can realize 234% ROI, 50% faster deal closure, 4-5X richer deal sizes, and more benefits compared to traditional channels based on 14 partner interviews and data aggregation.
Read the report
Start selling in AWS Marketplace today
Independent Software Vendors (ISVs), Data Providers, and Consulting Partners can sell their software, services, and data in AWS Marketplace to millions of AWS customers. AWS Marketplace, jointly with
AWS Partner Network (APN), helps ISVs and Consulting Partners to build, market, and sell their AWS offerings by providing valuable business, technical and marketing support.
Build
Innovate with flexibility
as you deploy your solution as
SaaS ,
AMI ,
Container , or
Data and make it available for customers around the globe or
certain countries you specify .
Our seller guide
provides a complete
overview of all the product types supported on AWS Marketplace.
Focus on building
your product while AWS Marketplace manages
metering, billing, collections, and payment disbursements .
AWS Marketplace supports
numerous
pricing options for your software including bring your own license (BYOL), pay-as-you-go and long-term commitment plans.
Market
Grow demand for your listed solution in AWS Marketplace by reaching, engaging, and converting your prospective buyers.
Build your GTM foundation
using self-service
AWS Marketplace Seller GTM Academy to develop and execute campaigns.
Accelerate your GTM execution
with standardized and custom demand generation packages and
flexible GTM support .
Scale your growth
with
programmatic access to GTM investments, resources and AWS-led campaign inclusion.
Sell
Accelerate transaction time and reduce friction in the procurement process.
Customize
prices,
payment schedules , and licensing agreement terms through Private Offers and accelerate procurement with
standardized license terms .
Expand your reach
by partnering with
Consulting Partners to sell your solution.
Maximize conversions
by creating and offering
free trials for SaaS usage-based pricing products .
Seamlessly upgrade and renew
existing SaaS contracts to keep up with changing business needs.
Unlock agility, alongside governance tools that improve transparency and control
Learn how to balance agile innovation with governance in the cloud with AWS Marketplace features such as Seller
Private Offers,
Private Marketplace, and
Procurement System Integration, and data offerings from AWS Data Exchange, AWS Service Catalog, and AWS Control Tower.
Working with AWS Marketplace simplifies how we fulfill for our client. We can move the software providers that we prefer to work with more easily onto customer projects using AWS marketplace provisioning.
Kevin Jones
CEO, Rackspace Technology
AppDynamics has seen 5X higher average subscription price (ASP) for deals transacted in AWS Marketplace, when compared to ASPs for our direct deals. This is a significant AWS Marketplace value proposition.
Angie Mistretta
CMO, AppDynamics
We position the AWS Marketplace in all of our customer negotiations as we have identified that procurement done via AWS Marketplace will cut in half the time to get a contract signed.
Dhiraj Sehgal
Director Partner and Solution Marketing, TigeraCreate free trial offers for your AWS Marketplace SaaS products
Maximize conversions with a more seamless evaluation-to-purchase experience for customers by creating new free trial offers for your AWS Marketplace SaaS usage-based pricing products.
Learn how