AWS Partner Network (APN) Blog

Know Before You Go: An AWS Partner’s Guide to re:Invent 2022

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We are looking forward to bringing you AWS re:Invent 2022 both in-person and virtually. The in-person conference is November 28 – December 2 in Las Vegas, with virtual opportunities to watch keynotes and leadership sessions live.

Reserved seating is available for registered attendees to secure seats in the sessions of their choice. Reserve a seat by signing in to the attendee portal and navigating to Event > Sessions.

If you can’t make it to Las Vegas, do the next best thing and watch select re:Invent coverage online. Register now for free to watch live keynotes and leadership sessions.

All of us at Amazon Web Services (AWS) are excited to connect with AWS Partners from around the globe. To help you prepare, we’ve compiled a list of key re:Invent information for our AWS Partner community!

Partner Experience at re:Invent

This year’s Partner Experience at re:Invent offers content and activities designed specifically for AWS Partners and prospective partners alike. Learn how to leverage AWS services to build solutions for customers, and explore AWS Partner Network (APN) programs that can help differentiate your business to reach new customers faster.

There are both business and technical-focused breakout sessions, workshops, chalk talks, and the not-to-miss Partner Keynote on Wednesday, November 30.

Get all the info you need on topics such as health and safety, registration, and accessibility in the re:Invent FAQs.
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AWS CEO Keynote with Adam Selipsky

Join Adam Selipsky, CEO of Amazon Web Services, as he looks at the ways forward-thinking builders are transforming industries and even our future, powered by AWS. His keynote is Tuesday, November 29 at 8:30 am.

Adam will highlight innovations in data, infrastructure, and more that are helping customers achieve their goals faster, take advantage of untapped potential, and create a better future with AWS.
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AWS Partner Keynote with Ruba Borno

Ruba-Borno-Keynote-AWS-reInvent-2022-1Join Ruba Borno, Vice President of AWS Worldwide Channels and Alliances, for the AWS Partner Keynote on Wednesday, November 30 at 3:00 pm.

Ruba will highlight the ways cloud-powered innovation is uniquely positioning AWS Partners to accelerate customer business transformations. Learn how AWS is tailoring the partner experience to guide partners to higher-value opportunities.

Additionally, hear directly from AWS Partners and customers about how the possibilities are unlimited when working together with AWS and the AWS Partner Network.
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Leadership Sessions

There will be 20 leadership sessions offered at re:Invent this year. These sessions are a chance for attendees to hear directly from AWS leaders as they share the latest advances in AWS technologies, set the future product direction, and motivate you through compelling success stories.
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Breakout Sessions and Partner Content

Don’t miss our AWS-led partner experience (PEX) breakout content. If you are attending virtually, the breakout sessions will be available on-demand the following week, December 6-10.

Breakouts are lecture-style sessions delivered by AWS experts, customers, and partners. Chalk talks are a highly interactive content format with a small audience. Each begins with a short lecture delivered by an AWS expert, followed by a Q&A session with the audience.

Workshops are two-hour interactive sessions where you work in teams or individually to solve problems using AWS services. Each workshop starts with a short lecture, and the rest of the time is spent working the problem. Bring your laptop to build along with AWS experts.

Monday, November 28

  • PEX205 – 10:45 am – Improving your solutions with AWS Partner technical validation  [Breakout]
  • PEX311-R1 – 10:45 am – [Repeat] List your products in AWS Marketplace  [Chalk Talk]
  • PEX304 – 10:45 am – Building a serverless data consumption platform on AWS  [Workshop]
  • PEX202 – 12:15 pm – TCO analysis with AWS services and Migration Portfolio Assessment  [Breakout]
  • PEX206 – 1:00 pm – Building a computer vision application for retail inventory  [Builders Session]
  • PEX302 – 1:45 pm – Accelerate migrations with AWS Migration Hub Orchestrator  [Workshop]
  • PEX312 – 2:30 pm – Enabling application development for hybrid Amazon EKS environments  [Chalk Talk]
  • PEX207 – 4:00 pm – Building a business case for workforce transformation  [Breakout]
  • PEX201 – 4:45 pm – Building a sustainable practice for tomorrow  [Breakout]

Tuesday, November 29

  • PEX303 – 11:00 am – Application modernization using Amazon EKS Blueprints for AWS CDK  [Workshop]
  • PEX210 – 11:45 am – Deliver faster customer value with AWS Partners and AWS Marketplace  [Breakout]
  • PEX204 – 11:45 am – Building solutions together with AWS Partner Solutions Factory  [Chalk Talk]
  • PEX314 – 1:15 pm – Building global applications with Amazon Aurora  [Chalk Talk]
  • PEX209 – 2:45 pm – Building your SaaS journey on AWS  [Breakout]
  • PEX213 – 3:30 pm – Co-selling integrator solutions with AWS  [Breakout]
  • PEX310 – 4:15 pm – Optimizing your multi-tenant SaaS architecture  [Breakout]

Wednesday, November 30

  • PEX307 – 9:15 am – Migrating business intelligence systems to Amazon QuickSight  [Breakout]
  • PEX301 – 9:15am – Creating AWS industrial IoT digital twins  [Workshop]
  • PEX214 – 11:30 am – Building a successful migration and modernization practice for AWS Partners  [Breakout]
  • PEX313 – 12:15 am – The SaaS control game: The heart of SaaS growth  [Chalk Talk]
  • PEX102 – 1:45 pm – Accelerate IoT innovation with Reynolds Consumer Products and DXC Technology  [Breakout]
  • PEX211 – 1:45 pm – Data platform strategy shaping enterprise transformation agendas  [Breakout]
  • PEX311 – 1:45pm – List your products in AWS Marketplace  [Chalk Talk]
  • PEX308 – 3:15 pm – Reinvent your business with an AWS modern data strategy  [Breakout]
  • PEX305 – 3:15 pm – AWS Contact Center Intelligence using AWS AI services  [Workshop]
  • PEX304-R1 – 6:15 pm – [Repeat] Building a serverless data consumption platform on AWS  [Workshop]
  • PEX309 – 7:00 pm – Learn how to modernize your customers’ ERP journeys on RISE with SAP and AWS  [Breakout]
  • PEX306 – 7:45 pm – Automatically stay in sync with AWS innovations at launch  [Breakout]

Thursday, December 1

  • PEX208 – 11:00 am – AWS ISV Accelerate co-sell checklist: Your guide for selling with AWS  [Breakout]
  • PEX101 – 1:15 pm – AWS Partner profitability framework  [Breakout]
  • PEX212 – 2:45 pm – Building a profitable AWS Public Sector Partner business  [Breakout]
  • PEX303-R1 – 2:45 pm – [Repeat] Application modernization using Amazon EKS Blueprints for AWS CDK  [Workshop]
  • PEX312-R1 – 4:15pm – [Repeat] Enabling application development for hybrid Amazon EKS environments  [Chalk Talk]

Friday, December 2

  • PEX314-R1 – 8:30 am – [Repeat] Building global applications with Amazon Aurora  [Chalk Talk]
  • PEX203 – 10:00 am – Simplify the vendor risk assessment process with Vendor Insights  [Breakout]
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Attendee Guides for AWS Partner Personas

To help you plan and prepare for re:Invent, we’ve asked several AWS Ambassadors to provide recommendations on what to do during the conference. These guides include tips and tricks to help you get the most out of your experience.

Find inspiration from AWS Ambassadors who have created partner guides to help attendees find content based on specific areas of interest. Choose the persona you best identify with to learn more:

Visit the APN Booth and Mini-Theater at the Expo

Mini-Theater-AWS-reInvent-2022-1Meet with AWS experts and learn how to build, market, and sell with the AWS Partner Network. Stop by our APN Booth in the Expo to find out how you can differentiate your offerings through various APN programs, integrate solutions with AWS, leverage APN co-marketing opportunities, and more.

Want to learn more about partnering with AWS? Visit our mini-theater at the APN Booth where we’ll have short 20-minute presentations providing an introductory overview on a variety of partner topics.

Here’s the lineup of APN mini-theater sessions you won’t want to miss, also now available on the content catalog:

Monday, November 28 (Expo open 4:00 pm – 7:00 pm)

  • PEX111 – 4:30 pm – Foundational Technical Review: How can it help your company?

Tuesday, November 29 (Expo open 10:00 am – 6:00 pm)

  • PEX120 – 10:30 am – JumpStart your GTM with AWS Partner Marketing programs
  • PEX109 – 11:30 am – AWS Partner: Navigate your way with AWS
  • PEX107 – 1:00 pm – Grow your SaaS consulting practice on AWS
  • PEX113 – 2:00 pm – Skillsoft unleashes its growth to 50 million learners worldwide with AWS
  • PEX117 – 3:00 pm – Pro tips for preparing your APN Differentiation Program applications
  • PEX108 – 4:00 pm – Transform your business with AWS Marketplace and AWS Quick Starts
  • PEX119 – 5:00 pm – The migration and modernization 7R’s and associated tooling

Wednesday, November 30 (Expo open 10:00 am – 6:00 pm)

  • PEX103 – 10:30 am – Partner Innovator Series: How to market your references
  • PEX105 – 11:30 am – A “better together” story: AWS Partners and AWS Distribution Partners
  • PEX106 – 1:00 pm – The top 10 plays: How to leverage programs in Public Sector
  • PEX114 – 2:00 pm – Supercharge your data analytics with AWS and ExitCertified
  • PEX118 – 5:00 pm – The evolution of next-generation Managed Services Providers

Thursday, December 1 (Expo open 10:00 am – 4:00 pm)

  • PEX116 – 10:30 am – Accelerate your AWS Cloud future with AWS Training
  • PEX110 – 11:30 am – Unlock growth through the vastly improved AWS Partner Central experience
  • PEX104 – 1:00 pm – Accelerate global compliance for your SaaS solution
  • PEX115 – 2:00 pm – Adapt and upskill your organization’s workforce with Trainocate
  • PEX121 – 3:00 pm – Make the most of your validated program benefits
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AWS Kiosks at the Expo

Looking for all things AWS and specific advice on how to get started? Join us at various AWS Kiosks in the AWS Village at the Expo. Take a deep dive into AWS products, services, and solutions with leading AWS experts who work with customers day-in and day-out. Or, just stop by to relax and hang out in the Cloud Café.
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AWS Public Sector Partners

Dive deep in the partner breakout session with Jeff Kratz, General Manager, Partners and Programs, Worldwide Public Sector at AWS. Learn about new partner programs, announcements, and use cases for Public Sector Partners. Jeff will welcome customer speakers from Harvard Medical School and the National Resident Matching Program.

  • Partnering to Capitalize on Public Sector Innovation
    November 29 at 11:00 am – Caesar’s, Room Forum 113
    Reserve your seat >

The Public Sector Partner Symposium will host a series of lightning talk sessions designed specifically for Public Sector Partners and led by AWS experts to help you grow your business. This event is exclusively for AWS Public Sector Partners. Space is limited.

  • Public Sector Partner Symposium
    November 28 at 11:30 am – Encore, Beethoven I
    Register >

Kick back and relax and enjoy the beautiful rooftop view of Las Vegas at our Late Night Lounge. Join us for a nightcap and networking with peers and the AWS Public Sector team.

  • Late Night Lounge
    November 28 at 9:00 pm – The Palms Moon and View Room
    RSVP >
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Training and Certification

As customers’ adoption of cloud computing grows, so does the demand for skilled talent that understands how to realize the full potential of the cloud. In this exclusive session for AWS Partners, learn how to build a business case for workforce transformation, cloud training, and AWS Certifications at scale.

  • PEX207: Building a Business Case for Workforce Transformation
    November 28 at 4:00 pm
    Reserve your seat >

There are a variety of opportunities to get trained and ready for your AWS Certification exams. Join us at re:Invent for Bootcamps, AWS Builder Labs, Jam Sessions, and more. Stop by the APN Booth (Hall B, Expo, Booth #4039, Venetian) and listen in to the mini-theater sessions presented by some of our AWS Training Partners.

In-person re:Invent attendees are entitled to a 50% discount for any AWS Certification exam, so be sure to schedule it soon. While onsite exams will not be offered this year, you can take your exam whenever you’d like via online proctoring.

All AWS-Certified builders are welcome to take advantage of exclusive AWS Certification perks at re:Invent. To help you prepare for your exam AWS Partners have enhanced access to labs, practice exams, role-based games, and challenges with the introduction of AWS Skill Builder.
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Women of the Cloud Panel and Lunch Reception

Rich Geraffo, Vice President of AWS North America Sales, and Rachel Mushahwar, Director of North America Partner Sales, are hosting “Women of the Cloud: World-Class Innovators and Digital Transformers,” an event spotlighting extraordinary women leaders who are driving innovation, delivering results, and accelerating growth for their businesses.

Join us for a panel discussion moderated by Rachel, with executives from the NFL, T. Rowe Price, SoftwareOne, and Caleidos. Stay for lunch, networking, and professional headshots courtesy of Zappos, with makeup touch-ups by SISLEY Cosmetics.

This event is open to all women and allies at re:Invent on a first-come, first-serve basis:

  • Women of the Cloud: World-Class Innovators and Digital Transformers
    November 30 at 11 am – The Mirage, St Croix room
    Register >
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PeerTalk Networking Platform – Connect with AWS Ambassadors

With thousands of AWS enthusiasts gathering at re:Invent each year, attendees have often requested new ways to network, discover, and connect. This year, we are introducing PeerTalk to help facilitate meaningful connections among the re:Invent community.

In-person attendees can access PeerTalk through the main AWS Events re:Invent mobile app to view suggested connections (powered by AWS AI/ML services) or search and filter through other attendees who have also opted in. Chat with one another or request in-person meetings of 2-4 people in designated public spaces located across the campus.

To get you excited to connect with other attendees, we compiled a lineup of PeerTalk Experts who will be active on the platform. Choose from AWS employees such as Jeff Barr and community leaders such as our AWS Ambassadors who have diverse expertise across technical and non-technical topics. Check out their biographies in the PeerTalk Expert page, and request a meeting to connect as soon as the platform is live (meeting slots are limited).

➤ We are also proud to recognize the top 2022 AWS Ambassadors from across the world. Congratulations to all of our AWS Ambassador award winners, many of whom will be at re:Invent!
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Get Inspired By Our Sponsoring Partners

Hundreds of AWS Partners are sponsoring re:Invent this year and will showcase their solutions in the Expo. Visit their booths and partner theater sessions onsite to connect with sponsors.

See our 2022 AWS re:Invent sponsors >
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Stay Connected

Follow AWS and the APN for all the latest updates about re:Invent 2022: