AWS Partner Network (APN) Blog

Tag: Deloitte

From legacy to AI-powered: Transform your customer experience with Amazon Connect Customer Competency Partners

We’re announcing the Amazon Connect Customer Competency, helping customers find validated Partners who can migrate legacy contact centers and build AI-powered customer experiences on Amazon Connect. Benefits include $50K in Marketing Development Funds, AWS Migration Acceleration Program funding, and dedicated co-selling support to accelerate customer transformations.

Accelerate customer outcomes with the AWS Business Value Realization motion

Customers are shifting toward outcome-based engagements—and they’re willing to pay a premium for Partners who can prove results. We’re introducing the Business Value Realization (BVR) motion, which provides Services Partners with funding, enablement resources, and specialized support to lead post-sales customer success.

Mainframe Modernization Through AWS Transform Composability: Partner Design Collaboration with Agentic AI

AWS Transform composability empowers AWS Partners to create specialized AI agents for industry-specific mainframe modernization, combining deep partner expertise with AWS Transform’s intelligent transformation capabilities. Through multi-agent collaboration, partners develop customized solutions that address unique requirements across healthcare, banking, and government sectors – accelerating modernization from years to months while achieving 30-40% cost savings compared to traditional approaches.

2025 EMEA AWS Partner of the Year 2

Announcing the Regional 2025 AWS Partners of the Year for Europe, Middle East, and Africa

We’re excited to announce the regional 2025 AWS Partners of the Year from Europe, Middle East, and Africa (EMEA). This year’s award winners have demonstrated exceptional innovation and commitment to customer success. Working side by side with AWS Partners has yielded remarkable results, and we’re excited to build upon these successes as we strengthen our partnerships throughout 2026.

Announcing the 2025 Geo and Global AWS Partners of the Year

Each year, we honor members of the AWS Partner Network (APN) from around the globe that play key roles in helping customers drive innovation and build solutions on AWS. Announced during a Partner Awards Gala at AWS re:Invent, the 2025 Geo and Global AWS Partner Awards recognize a wide range of partners whose business models have embraced specialization, innovation, and cooperation over the past year.

New Agentic AI Categories for AWS AI Competency Partners

We’re announcing three new Agentic AI categories in the AWS AI Competency, helping customers find validated Partners who can implement production-ready autonomous systems. With IDC projecting 65% of organizations will fully deploy agentic AI by 2027, this expansion represents our largest Specialization launch to date with 60 Launch Partners ready to help customers move beyond experimentation to drive real business value. The launch also includes an automated validation process that cuts application time by up to 70%.

Celebrating Innovation: Announcing the 2025 Amazon Nova Partner Demo Competition Winners

At the 2025 Amazon Nova Partner Demo Competition, AWS Partners showcased innovative solutions using Amazon Nova foundation models to address customer challenges across industries. The competition highlighted Partners’ focus on Healthcare & Life Sciences and Financial Services sectors, leveraging Nova’s advanced AI capabilities.

Accelerate Your Public Sector Practice: Updates and Key Partner Programs

Learn about the latest updates announced at AWS Summit Washington, DC, including enhanced Government Competency benefits and new Partner Transformation Program modules. Discover key programs and resources designed to help AWS Partners build, market, and grow their public sector practice—from co-selling opportunities to digital sovereignty solutions.

Q1 2025 AWS Ambassadors Blog

Meet Our New AWS Ambassadors from Q1 2025 and Explore Latest Activities

The AWS Ambassador Program welcomed 19 new AWS experts in Q1 2025 across seven regions. The AWS Ambassador Program is a vibrant worldwide community of technical experts, known as AWS Ambassadors, who are prominent leaders and passionate about sharing their AWS technical expertise. They author blogs and whitepapers, create and deliver public presentations, and contribute to open source projects. Our Ambassadors evangelize AWS via social media and facilitate peer-to-peer learning by presenting at conferences, leading workshops, and hosting user group events.

Accelerate Security Incident Response and Recovery with AWS Security Incident Response Partners

In today’s cyber threat landscape, a robust incident response plan isn’t just a nice-to-have—it’s critical for businesses of all sizes. AWS Security Incident Response Specialization Partners help AWS customers with incident response through 24/7 monitoring, investigation, containment, and remediation guidance, backed by AWS security experts.