Tag: Independent Software Vendors

From SaaS to ISVs, here’s a look at the most popular APN Blog posts in 2020. Our goal with this blog is to share timely and relevant news, technical solutions, partner success stories, and more from Amazon Web Services and the AWS Partner Network (APN) specifically. The APN is the global partner program for AWS and helps tens of thousands of organizations across the world build, market, and sell their AWS-based offerings.

The AWS SaaS Factory team had the chance to work with Ridgeline, a privately funded fintech startup determined to modernize investment management software, and help build their purpose-built enterprise platform on AWS. We speak with Chris Petrunik, Director of Engineering at Ridgeline, to learn how their platform works and what advice they have for other businesses building SaaS solutions on AWS.

We hope you enjoyed all of the educational content and big announcements at AWS re:Invent 2020! If you missed anything or just want to recap, we have rounded up the most relevant launches, program updates, and educational content available for AWS Partners. This post showcases the new programs that AWS Partners can take advantage of today, including AWS ISV Accelerate, SaaS Boost, and several new AWS Competency designations.

We are excited to launch APIs for the AWS Well-Architected Tool that allow AWS Partners to extend Well-Architected functionality, best practices, measurements, and learnings into their existing architecture governance processes, applications, and workflows. By building custom integrations with the AWS Well-Architected Tool, partners can support a broad range of use cases to make it easier for customers to adopt Well-Architected best practices.

Throughout AWS re:Invent 2020, theCUBE delivered news desk style coverage in a unique conversational video interview format. They captured impactful and engaging discussions with AWS executives, customers, partners, and subject matter experts. Following the AWS Partner Keynote on Dec. 3, AWS Partner leaders joined theCUBE to discuss some of the new programs announced at re:Invent, as well as the global partner strategy for VMware Cloud on AWS and SAP on AWS.

Beginning in January 2021, any AWS Partner with a software solution that runs on or is integrated with AWS can join the new AWS ISV Partner Path. This provides a new and simplified Partner experience designed to accelerate the engagement ISVs have with AWS. It does so through prescriptive guidance, curated programs, funding benefits, and co-selling support. Among other benefits, AWS ISV Partner Path removes APN tier requirements for ISVs, while retaining their eligibility for programs such AWS Competency.

ISVs are increasingly seeking access to AWS customers to grow their cloud business, and they want a simple way to engage AWS field sellers on joint customer opportunities. That’s why we designed the AWS ISV Accelerate Program to enable partners to co-sell with Amazon Web Services. This program helps AWS Partners drive new business and accelerate sales cycles by connecting participating ISVs with the AWS Sales organization.

AWS has empowered entrepreneurs across the world with the tools they need to build and scale their companies faster and cost effectively. Since launching in 2019, the APN Global Startup Program has continued to experience significant momentum. This year, we increased the number of startups supported by the program by more than 50 percent. Startups have received dedicated support from co-sell specialists to drive engagement with AWS Sales and field teams.

AWS helps first responders, public safety agencies, and emergency and disaster response organizations complete their mission and mitigate impact to communities affected by emergencies and disasters. In 2019, we announced the launch of the AWS Public Safety & Disaster Response Competency for AWS Consulting Partners. Now, we are excited to launch an additional track within this AWS Competency that showcases specialized and dedicated AWS Technology Partners.

We see customers increasingly turn to AWS Marketplace to modernize the software they use, and to transform their software supply chain. AWS Marketplace helps you reach more customers, establish contracts faster, and automate renewals. It also enables data sharing with AWS and a co-sell motion with the AWS Sales team. Learn how partners can leverage AWS Marketplace to delight customers through innovations that help them modernize, transform, and govern.