Category: Software

Private equity firms gravitate to software companies because of their strong fundamentals such as high margins, recurring revenue, and customer retention. Yet financial statements mask a critical risk: technical debt. For private equity firms focused on rapid scaling and exits, technical debt creates tangible business impacts. It erodes value, extends development timelines, and reduces investment returns.

When customers migrate workloads from on-premises infrastructure to Amazon Web Services (AWS), AWS firewall Manager policies strengthen security through centralized control. This creates possibilities to integrate cloud firewall policies seamlessly with existing security infrastructure for comprehensive visibility

A 2025 IDC study, commissioned by AWS, found that AWS Marketplace sellers who implement the COSS framework achieve 31% faster AWS Marketplace sales growth compared to other sellers. We will discuss and expand on best practices for COSS pillar 4: Partner commitment to AWS Marketplace revenue.

Learn how to streamline multi-account log collection in AWS by integrating Control Tower with Cribl. This solution eliminates the need for individual worker groups by leveraging a centralized logging account for efficient log management.

The sales alignment pillar includes three key elements to accelerating growth in AWS Marketplace: securing executive sponsorship, defining clear AWS Marketplace objectives, and aligning your sales team to maximize co-sell opportunities, all designed to help you grow your business.

AWS Marketplace Seller Prime provides funding assistance, go-to-market (GTM) frameworks, templates, and best practices for executing PLG. This post is for AWS Marketplace Sellers and provides an overview of executing SaaS PLG through AWS Marketplace.

This post shows you how to deploy and configure the zendesk-aws-support-connector to streamline your customer support operations, reduce manual overhead, and improve response times for your customers.

The financial services industry is leveraging AI to transform how financial institutions serve their customers. Learn more about agentic AI in financial services and how AWS Marketplace is your trusted source to discover, buy, and deploy AI agent solutions from Partners.

Financial services organizations looking to modernize their operations through cloud and AI solutions face unique challenges. Let’s explore some strategies for successful digital transformation using solutions available in AWS Marketplace, with insights from industry leaders on implementation best practices.

Discover how government agencies can enhance cloud security with CIS Hardened Images from AWS Marketplace. Learn about deploying preconfigured AMIs to automate security configurations, reduce misconfigurations, and meet federal compliance requirements. Includes step-by-step guidance for CIS Hardened Images subscription and pricing options for government workloads.