Tag: analytics

In the first blog post of this series we introduced a serverless approach for CSPs to capture and process subscribers’ performance in real time. We covered how, by leveraging AWS real-time analytics services, CSP can identify subscribers with a significant rate of service impairment. Incident events are stored on a Data Lake, whilst overtime performances […]

When resolving network and service incidents, communication service providers (CSPs) have low visibility on how network incidents are perceived by their subscribers. As a result, resolution of network incidents is not optimized towards upholding customer satisfaction, leading to reduced effectiveness in limiting churn and increased cost of first-line support. This blog series demonstrates a fully […]

Every healthcare organization is trying to solve the problem of structuring their data to create a unified 360-degree view of their patients or members. Doing this correctly allows you can make better patient support decisions, operate more efficiently, and identify population health trends. This is part one (of a two-part blog series) where we demonstrate […]

Having timely and complete access to genomic sequencing data and analytics helps public health agencies respond better to a disease. It allows them to know when a new variant increases in prevalence. When paired with clinical and epidemiologic data, it can answer key questions like: Which variants cause less severe illness? and Who is more […]

Leaders in the healthcare industry are increasingly recognizing how a data-driven approach can help them improve member satisfaction. Many of them have begun their transformative journey to adopt a member-first approach and unify disparate data silos. They recognize that the journey toward a unified system is strategic and will pay enormous dividends when completed. However, […]

The relevance race is real. It has everyone, from mid-size startups to large corporations, competing for a first-place prize in innovation. But for Mars Wrigley, the journey is often worth a lot more than the destination. This year, we invited Deepak Jose, global senior director of One Demand Data & Analytics at Mars Wrigley, to […]

You already have basic footfall data that shows the number of people in your store at any given hour, and you know your sales data per hour, so you can produce a rough “conversion” rate for your customers. But what if you could get more granular data about your customers’ behavior? What if you could […]

Learn more about the sessions and speakers featured in Track 4: Sustainability at this year’s Industry Innovators Conference for Retail & CPG 2022. You’ve heard of corporate social responsibility (CSR) and environmental, social, and governance (ESG). These nonfinancial factors are taking the world by storm, but is your organization actively applying them? Sustainability is no […]

Customer churn is a growing concern for many companies—and not without merit. During the pandemic, 75% of US consumers switched brands or stores, and 60% of them plan to incorporate new buying patterns and habits post-COVID. In other words, 45% of consumers shifted their brand choices over the long term. But customer churn is hardly […]

Last year, we announced Amazon HealthLake, a new HIPAA-eligible service for healthcare providers, health insurance companies, and pharmaceutical companies to securely store, transform, query, analyze, and share health data in the cloud, at petabyte scale. We launched HealthLake to address one of the key challenges that the health industry – from healthcare payers to life […]