Tag: MACH Alliance

Today’s retailers not only need to embrace the profound digital transformations happening in the industry, but also deliver real value for their consumers and their organizations. With the emergence of generative artificial intelligence (AI) and other innovations, 2024 marks a pivotal moment for the industry—and physical stores are ripe for disruption. Forrester notes that “retailers […]

AWS for Retail is proud to have sponsored MACH Two, a retail conference that took place June 12-14 in Amsterdam. MACH Two is an executive thought leadership forum for brands and retailers with a strategy to understand the benefits of composability or looking to learn more about the next big technological shift. MACH is an architectural […]

In today’s fast-paced digital landscape, retailers need to adopt a modern tech stack that can deliver fast and seamless experiences to customers. To achieve this, many retailers are turning to MACH (microservices-based, API-first, cloud-native SaaS, and headless) architecture. MACH architecture is a set of principles that provides a flexible and scalable way to design and […]

After a three-year hiatus, NRF 2023: Retail’s Big Show was back in full force this January featuring the best of retail and retail tech. 35,000 attendees. 175 sessions. 1,000+ exhibitors. The buzz was intoxicating as positive energy from retailers and technology partners filled the air in spite of recent economic headwinds. Amazon Web Services (AWS) […]

Learn more about the sessions and speakers featured in Track 2: Future of Commerce at this year’s Industry Innovator’s Conference for Retail & CPG 2022. Gone are the days of customers shopping in silos. If the last few years have taught us anything in retail, it’s that people are looking for less separation and more […]

Following a year of labor shortages, supply chain issues, and high inflation, industry leaders can’t ignore the fact that shoppers and consumers have changed. They don’t want what they wanted 5 years ago; they don’t even want what they wanted 12 months ago, leaving innovators to question: How can we best serve shoppers and consumers […]

In recent years, many retailers have adopted new, modern ecommerce strategies as a point of differentiation by creating unique shopping experiences that reduce friction and increase customer engagement. Headless commerce is one approach that has gained a lot of traction because the storefront technology is decoupled from the backend commerce functionality. With headless commerce, you […]

The COVID-19 pandemic shocked the retail industry system. It wasn’t long before high streets were boarded up worldwide, and many traditional businesses pivoted to fully operating online. As traditional businesses struggled to stay afloat, cloud-based disruptors (ecommerce pure plays) started acquiring brands that had gone under in order to make them available online. AWS has […]