AWS for M&E Blog

Mike Lally

Author: Mike Lally

Mike is a Senior Solutions Architect, Sports at AWS, focused on helping his customers achieve great outcomes.

How the NBA and AWS built an AI system to measure what actually wins basketball games

Traditional basketball statistics capture what happened—points, rebounds, assists—but miss the context that determines game outcomes. A missed shot that draws three defenders and creates an open corner three-pointer generates zero points for the passer in the box score yet fundamentally shifts win probability. A rebound is a rebound in the box score, whether it’s a […]