Broadcast

Run low-latency broadcast workloads with the most agility, elasticity, scalability, and reliability of any cloud

Broadcasters are shifting television channel ingest, processing, creation, and distribution operations from ground to cloud, generating time and resource savings across the media supply chain.

AWS is the leading choice for broadcasters, with over 1,600 channels worldwide originating from the AWS Cloud. Customers including FOX, ViacomCBS, and Discovery pioneer the future of video delivery using an unmatched portfolio of purpose-built AWS services and appliances, along with partner solutions, to run low-latency broadcast workloads with greater agility, elasticity, scalability, and reliability than anywhere else. By using AWS Elemental MediaConnect, a high-quality transport service for live video, and AWS Elemental Live software and hardware for encoding live outputs, customers can position on-premises workloads where they are needed, building broadcast workflows on AWS for live events and 24/7 channels. Customers can also choose from more than 35 AWS Partners for Broadcast technologies. 

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Leading Broadcast customers building on AWS

ViacomCBS

ViacomCBS will leverage AWS’s industry-leading infrastructure and comprehensive cloud capabilities, including serverless, containers, databases, media services, analytics, and machine learning, to build a cloud-based broadcast and media supply chain operating model.

FOX

Millions of viewers engage with content from FOX through its broadcast and OTT platforms. FOX produces and distributes content through some of the world’s leading brands, including FOX News, FOX Sports, and FOX Television Stations. The company is using AWS to create new ways to produce and deliver live events.

Sky

Sky Italia used serverless solutions on AWS to enable real-time sports data pushes, achieve cost-efficient scaling, and speed up time to market for innovations.

Korean Broadcasting System

KBS migrated about 300 servers that were run in the collocation data center to the AWS Cloud and were able to close its data centers. KBS gained the flexibility to scale resources on the days when major games for Korea were being held, and was able to provide stable service without any issues.

Benefits

Accelerate with ready-made solutions and partners

With a broadcast solution built on AWS, you can iterate quickly and experiment with new delivery options. Stay in front of your viewers as they move between platforms, and adapt to changes in behavior quickly. The flexibility made possible by operating in the AWS Cloud opens up your content to new opportunities and, at the same time, provides access to engineering talent from almost anywhere.

Achieve unmatched performance and high-quality video

With the most purpose-built software, appliances, and services for broadcasting, AWS enables you to send uncompressed video over the AWS network with network latency of less than one frame of video. Video products from AWS Partners connect with AWS to enable end-to-end distributed video solutions running on Amazon EC2 instances and AWS Elemental MediaLive, enabling higher-quality and lower latency inputs for live cloud transcoding.

Increase agility and efficiency, and reduce costs

Optimize costs and unlock opportunities to expand faster than possible with physical data centers and playout hubs. AWS Global Cloud Infrastructure provides the broadest selection of instance types on the most extensive cloud platform, so live content producers can quickly select the most cost-efficient, performant instances–and position them close to the camera for low latency and inexpensive backhaul.

Solutions and services

AWS Partners for Broadcast

For customers looking to accelerate time to market, the AWS Partner Network (APN) offers a diverse and deep set of Broadcast solutions from more than 35 AWS Partners.

Evertz

“Evertz’ Mediator-X and Overture solutions for Media Asset Management, Content Supply Chain, and Linear playout applications running on AWS deliver the scalability, flexibility and operational efficiency demanded by today’s leading broadcasters.”

- Dan Turow, Vice President of File Based Solutions, Evertz

Grass Valley

“GV AMPP allows broadcasters to easily migrate and customize end-to-end broadcast workflows, from live production, to playout automation, asset management, signal processing, and master switching, entirely on the AWS Cloud.”

- Mike Cronk, VP of Core Technology, Grass Valley

Imagine Communications

“We built the Versio modular playout ecosystem on AWS so our customers can launch new channels and services faster at a lower total cost. What formerly took weeks now takes hours, without managing underlying infrastructure.” 

- Steve Reynolds, President, Imagine Communications



Media & Entertainment solutions from AWS Partners are also available on AWS Marketplace, a digital catalog of third-party software, services, and data that makes it easy to find, buy, deploy, and manage software on AWS.


AWS Consulting Partners help customers build customized solutions to meet their unique needs

Blog posts and articles

Transform your broadcast technology on the cloud
Examine how the cloud is transforming broadcast. Discover solutions from Amazon Web Services (AWS) and AWS Partners designed to enhance and improve the broadcast workflow.

Read the ebook »
We Interrupt this Broadcast… to Move to the Cloud
From playout to primary distribution, statistical multiplexing to monitoring, discover how reliable distribution of 24x7 live video originating in AWS is in production today.

Watch the webcast »
FOX and uncompressed live sports in the cloud
FOX and AWS continue to innovate the way live television is created and distributed in the cloud. Now a year into their strategic collaboration agreement with AWS, FOX dives into how they use AWS Media Services to create adaptable, elastic, and efficient workflows.

Watch the video »
AWS re:Invent 2020: State of media content distribution
Digital transformation is accelerating across the media industry. Worldwide, content providers of all sizes are turning to AWS as they reshape their digital strategies.

Watch the video »
Explore more resources »

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