For decades, Traeger has led the way in wood-fired grills. The company’s signature wood pellet grill is massively popular among chefs and backyard barbecuers alike. But as Traeger’s following grew, it needed to amp up its ecommerce experience to align with its innovative brand. Spanning an ecommerce website, native application, and millions of Wi-Fi-enabled grills, Traeger sought a solution that would provide maximum agility for connecting with customers quickly across all channels. Adopting a headless architecture that runs on Amazon Web Services (AWS) and uses AWS Partner Amplience as a headless content management system (CMS) was the clear path forward.
Pella, a leader in custom windows and doors, wanted to target digitally-active, modern shoppers with a fully digital, direct-to-consumer purchasing experience. The company worked with Amazon Web Services (AWS) and AWS Partner Elastic Path to replace its monolithic ecommerce platform with a flexible, composable architecture designed around APIs. This shift allowed Pella to streamline its purchasing process and reduce complexity with an intuitive experience. The solution helped Pella improve page load times, reduce cart abandonment by 40 percent, and serve online shoppers exceptional experiences.
New Flag, a trailblazer in beauty distribution and haircare brand building, has disrupted industry norms by embracing innovative digital strategies. Since its inception in 2010, New Flag has expanded its global footprint, reaching over 80 countries with a curated selection of renowned brands alongside its own iconic products. Collaborating with AWS Partner Spryker, New Flag accelerated its global expansion by overcoming operational inefficiencies and technological limitations. Utilizing Spryker's scalable architecture and tailored solutions, New Flag can enter new markets within a month, solidifying its position as a leader in the beauty industry.