Category: Foundational (100)

We’re excited to announce self-service enhancements to AWS Partner Central to help you drive efficiencies, use data insights, and reach new customers with AWS Marketplace integration. Key enhancements include a self-guided partner journey with automated tasks, account and product linking across AWS Marketplace and Partner Central, a new co-sell experience with APN Customer Engagements (ACE), and more.

We are excited to highlight 197 AWS Partners that received new or renewed designations in October for our global AWS Service Delivery, AWS Competency, AWS Managed Service Provider (MSP), and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

The VMware Cloud on AWS team is looking forward to meeting customers at AWS re:Invent 2023. We have planned insightful sessions for customers looking for a faster and more cost-effective way to the cloud. There are VMware Cloud on AWS breakout sessions, chalk talks, and workshops covering topics such as migration best practices, disaster recovery, modernization, and more. Got questions? We’ve got answers. Meet our team at the Enterprise Workloads booth.

Delve into Liveline Technologies and its provision of factory-scale automation for manufacturers. Liveline Technologies swiftly generate AI-based controllers, adjusting equipment parameters in real-time across entire production lines. Learn how it leveraged support from the AWS SaaS Factory team to develop solutions that yield tangible benefits for customers, reducing scrap, waste, and energy usage while enhancing product quality, minimizing unplanned downtime, and boosting productivity.

At AWS, we believe our partners are well-positioned to support specialized customer needs, either through providing consultative support or specialty business applications with integrated generative AI capabilities. This is why we are introducing the Generative AI Center of Excellence (CoE) for AWS Partners. It’s a digital experience open to all partners within the AWS Partner Network (APN). Learn how the CoE delivers optimized learning paths to implement generative AI solutions for customers.

Through the newly-introduced Generative AI Center of Excellence for AWS Partners, we are excited to share perspective on many of these questions. AWS recently sat down for a Q&A session with McKinsey & Company Senior Partner Naveen Sastry to talk about generative AI opportunities and best practices in implementation. Noted in these whitepapers is the $4 trillion of economic value that could be enabled by generative AI, and the Q&A below delves into the direct implications and how companies can capture value.

In September 2023, AWS commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to examine the potential business opportunity and return on investment (ROI) that Channel Partners can realize by building and scaling an AWS Marketplace practice. Learn about the study’s framework and key findings, including potential revenue opportunities, benefits, costs, and best practices associated with reselling third-party software, data, and offering professional services in AWS Marketplace.

Hear from Ross Humphrey, Rebura’s Head of Software Development, about their journey to achieving the SaaS Competency by leveraging various programs such as SaaS Discovery and SaaS Competency On-Ramp. We’ll also review a SaaS on AWS customer story for sports technology company ai.io, dive deep on key lessons learned, and learn how other SIs can quickly build AWS SaaS capabilities to better serve customers.

Migrating workloads to the cloud is a transformative journey that requires careful planning, expertise, and understanding of an organization’s readiness. AWS Partners have several options to conduct a cloud readiness consulting assessment for their customers, including a cloud readiness assessment which is a fundamental step in assisting customers with their migration to the cloud. Learn how the AWS Cloud Adoption Framework can be used while assessing a business’s readiness to the cloud.

The AWS Ambassador Program is a vibrant worldwide community of AWS experts from AWS Partner Network (APN) Services and Software Partners. They are prominent leaders who are passionate about sharing their AWS expertise, and we’re honored to recognize this year’s top AWS Ambassadors for their outstanding performance and exemplary business impact and thought leadership. We also recognize the AWS Ambassador Certification All-Stars who have shown technical depth by holding all active AWS Certifications.