Category: Uncategorized

This post is co-written with Isabel Hughes, Senior Content Specialist, at DeviceAtlas and Ronan Cremin, Chief Technology Officer at DeviceAtlas Around the Web in 100 milliseconds In the time it takes to load a web page, several programmatic auctions have already started, ended, and served the winning ad impressions. Real-time bidding (RTB) is a unique […]

Consumer packaged goods (CPG) companies face the challenge of driving sales and profit margins in a volatile market while chasing changing consumer trends. The CPG industry has an opportunity to harness AI (artificial intelligence) to stay ahead of today’s dynamic and competitive market. AI can dramatically impact the CPG industry in key areas, including demand […]

Shoaib Mufti, Head of Data and Technology at the Allen Institute for Brain Science, joins Lisa McFerrin, Worldwide Lead for Research, Discovery, and Translational Medicine at Amazon Web Services (AWS), to share how the Allen Institute is using the cloud to build the Brain Knowledge Platform (BKP) for the U.S. National Institutes of Health (NIH) […]

Since 2006, Entertainment Solutions has developed and implemented interactive connectivity solutions that enhance the guest experience. The company specializes in providing services to hotels and has a presence in more than 100,000 rooms in over 60 countries. It also provides connectivity solutions for hospitals, stadiums, and airports. Entertainment Solutions’ mission is to be recognized as […]

Like global landfills, the fashion industry waste problem is growing by the second. Retailers are struggling to address an enormous (and pressing) concern: what happens to their products after point-of-sale and what are the environmental implications? In the United States, companies spend an estimated $50 billion on product returns. These returned goods are responsible for […]

Retail and consumer brands can sometimes use a little inspiration and benefit from a real-world customer experiences to help create an engaging and memorable interactions with their customers. Splunk and Amazon Web Services (AWS) delivered an inspirational discovery with a newly launched Splunk Immersive Experience center (SIE) located at Splunk’s London, UK Paddington office. This […]

Since 1954, Danone Indonesia, a subsidiary of Danone (one of the largest food and beverage producers in the world) has been committed to sustainable and equitable nutrition. Their mission is simple: to provide health through food to as many people as possible. Danone Indonesia produces several varieties of mineral water such as AQUA, Mizone, and […]

Facing an increasingly competitive and rapidly shifting marketplace, businesses are under pressure to find new opportunities faster than ever. The volatility has hit consumer goods companies and retailers especially hard, challenging them to optimize their supply chain, reduce waste, and drive faster, smarter decision-making. For many, the answer lies in harnessing the vast quantities of […]

The past three years have been some of the most tumultuous in the history of retail, and there’s no end in sight. The onset of COVID-19 completely reshaped the rules of commerce, ushering in a new era of ecommerce that emphasizes profitability over growth at all costs. Yet, a recent survey by Publicis Sapient revealed […]

Continued growth in ecommerce and digital channels The recent pandemic has resulted in irreversible shifts in customers’ behaviors. Customers’ buying habits have shifted to digital channels and this has resulted in small and medium sized businesses losing revenues and potentially those customers forever. Despite customers returning to physical retail stores, digital channels still top customers’ […]