Category: Amazon Pinpoint

Introduction In this post, we will walk through setting up an always-on appointment reminder campaign in Amazon Pinpoint. No-show rates are a constant challenge for service providers. Industries such as hospitality estimate 20% of diners miss reservations in big cities,1 while salons average five missed appointments per week.2 Professional services such as financial institutions and […]

Both Amazon Pinpoint and Amazon Simple Email Service (SES) are known for their ability to send out transactional and promotional emails at scale and with ease. However, both are often not set up to receive email replies. Owners often assume that the “no-reply” addresses they are using do not require much consideration. This means that if […]

Businesses need to send real-time notifications in order to take action when alerted of a critical situation. Examples could include anomaly detection, healthcare emergencies, operations failures, and fraud transactions. Email, SMS, and push notifications are often used to notify stakeholders in real-time. However, building a large-scale, real-time notification solution can be a complex and costly […]

10/29/24 – Update – WhatsApp is now available through AWS End User Messaging. Visit here to get started. 8/19/2020 – Updated for clarity on Twilio sandbox requirements Amazon Pinpoint recently announced the general availability of custom channels. Custom channels enable you to extend the capabilities of Amazon Pinpoint via a webhook or AWS Lambda function. Among many […]

Note: This post was written by Dustin Taylor, an AWS Technical Program Manager for Amazon Pinpoint. Amazon Simple Email Service (SES) and Amazon Pinpoint have processes and systems in place to help protect AWS customers from issues that could damage their reputations as email senders. These systems alert customers about sending issues as early as […]

Note: This post was written by Ryan Lowe, an AWS Solution Architect and Chelsea Graf, a Senior PM for Amazon Pinpoint.  Today’s customer expects a high level of personalization in order to continue engaging with an enterprise. Using curated messaging, rather than a “one-size-fits-all” marketing campaign, an enterprise can lower churn rates, increase customer interaction, […]

Short Message Service (SMS) is a text-based component of the global wireless telephone network. Most consumers use SMS as part of Person-to-Person (P2P) communications in their personal lives, but Application-to-Person (A2P) communications are on the rise. A2P messaging enables an application to send a SMS directly to a customer. In 2019, over 1.2 trillion A2P […]

Note: This post was written by Murat Balkan, an AWS Senior Solutions Architect. Many of our customers use voice notifications to deliver mission-critical and time-sensitive messages to their users. Customers often configure their systems to retry delivery when these voice messages aren’t delivered the first time around. Other customers set up their systems to fall […]

Note: This post was written by Ilya Pupko, Senior Consultant for the AWS Digital User Engagement team. Time to read 5 minutes Learning level Intermediate (200) Services used Amazon Pinpoint, Amazon SNS, AWS Lambda, Amazon Lex, Amazon Connect Your customers deserve to have helpful communications with your brand, regardless of the channel that you use […]

Note: This post was written by Zach Barbitta, the Product Lead for Pinpoint Journeys, and Josh Kahn, an AWS Solution Architect. We recently added a new feature called journeys to Amazon Pinpoint. With journeys, you can create fully automated, multi-step customer engagements through an easy to use, drag-and-drop interface. In this post, we’ll provide a […]