AWS Messaging & Targeting Blog

Tag: amazon ses

Complying with DMARC across multiple accounts using Amazon SES

Introduction For enterprises of all sizes, email is a critical piece of infrastructure that supports large volumes of communication from an organization. As such, companies need a robust solution to deal with the complexities this may introduce. In some cases, companies have multiple domains that support several different business units and need a distributed way […]

Architecture showing how to forward emails by content using Amazon SES

Forwarding emails automatically based on content with Amazon Simple Email Service

Introduction Email is one of the most popular channels consumers use to interact with support organizations. In its most basic form, consumers will send their email to a catch-all email address where it is further dispatched to the correct support group. Often, this requires a person to inspect content manually. Some IT organizations even have […]

Maintain consistency in emails with custom content using Amazon SES templates

When sending emails, content creators often want to add custom content such as images or videos while maintaining consistency in their messages. They also want to send those emails automatically once new content is ready. In this blog, we will show you how to create templates for emails with a common theme by combining Amazon […]

Strategies for list management with Amazon Pinpoint and Amazon Simple Email Service

Managing customer lists is a large part of any outbound customer communication program. From customer acquisition to ongoing engagement, locating the best sources for subscribers and respecting their contact preferences is key to maintaining healthy customer lists. This article will discuss recommendations for list building using Amazon Pinpoint and Amazon Simple Email Service (SES). We […]

How Amazon Simple Email Service supported the growth of email in 2020

Over the last 12 months, organizations of all types have increasingly needed to stay connected to their customers. With the move to virtual interactions accelerating across industries, email has remained a trusted channel for customer communications. Amazon Simple Email Service (SES) has seen record outbound email traffic in 2020, supporting critical customer communications during COVID […]

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The value of using an Email Service Provider (ESP) for end customer communications

In the world of pervasive consumer chat and messaging applications, email has retained its place as a ubiquitous channel for end customer communications. The Radicati Group reports that email usage will continue to grow from an estimate of 3.9 billion users in 2019 to 4.4 billion in 2023.1 Email is a welcome (and preferred) conduit for […]

Learn About Amazon Pinpoint at Upcoming Events Around the World

Connect with the AWS Customer Engagement team at events around the world to learn how our technology can to help you better engage with your customers. Get demos on recent feature releases, discover how you can use Amazon Pinpoint for your specific use case, and attend informative sessions to hear how companies around the world […]