Category: Amazon Bedrock

In this post, you’ll learn how Ring implemented metadata-driven filtering for Region-specific content, separated content management into ingestion, evaluation and promotion workflows, and achieved cost savings while scaling up.

In this post, we explore the challenges that Volkswagen Group faced in producing brand-compliant marketing assets at scale. We walk through how we built a generative AI solution that generates photorealistic vehicle images, validates technical accuracy at the component level, and helps enforce brand guideline compliance alignment across the ten brands.

In this post, we walk through two use cases that help enhance the user viewing experience using agentic AI tools and frameworks including Strands Agents SDK, Amazon Bedrock AgentCore, and Amazon Nova Sonic 2.0. This agentic AI system uses a Model Context Protocol (MCP) to deliver a personal entertainment concierge that understands user preferences through natural dialogue.

Today, we’re excited to announce that Amazon Bedrock is now available in the Asia Pacific (New Zealand) Region (ap-southeast-6). Customers in New Zealand can now access Anthropic Claude models (Claude Opus 4.5, Opus 4.6, Sonnet 4.5, Sonnet 4.6, and Haiku 4.5) and Amazon (Nova 2 Lite) models directly in the Auckland Region with cross region inference. In this post, we explore how cross-Region inference works from the New Zealand Region, the models available through geographic and global routing, and how to get started with your first API call. We

In this post, we walk you through how to implement a fully automated, context-aware AI solution using a serverless architecture on AWS. This solution helps organizations looking to deploy responsible AI systems, align with compliance requirements for vulnerable populations, and help maintain appropriate and trustworthy AI responses across diverse user groups without compromising performance or governance.

In this post, we explore how the multimodal foundation models (FMs) of Amazon Bedrock enable scalable video understanding through three distinct architectural approaches. Each approach is designed for different use cases and cost-performance trade-offs.

In this series of posts, you will learn how streaming architectures help address these challenges using Pipecat voice agents on Amazon Bedrock AgentCore Runtime. In Part 1, you will learn how to deploy Pipecat voice agents on AgentCore Runtime using different network transport approaches including WebSockets, WebRTC and telephony integration, with practical deployment guidance and code samples.

In this post, we walk through the end-to-end workflow of using RFT on Amazon Bedrock with OpenAI-compatible APIs: from setting up authentication, to deploying a Lambda-based reward function, to kicking off a training job and running on-demand inference on your fine-tuned model.

This post introduces Claude Tool use in Amazon Bedrock which uses the power of large language models (LLMs) to perform dynamic, adaptable entity recognition without extensive setup or training.

In this blog post, we show you how Reco implemented Amazon Bedrock to help transform security alerts and achieve significant improvements in incident response times.