Customer Stories / Automotive

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AWS re:Invent 2023

BMW Group at AWS re:Invent 2023

In this AWS re:Invent 2023 keynote video, Stephan Durach, senior vice president Connected Company Development and Technical Operations, at BMW Group, discusses how the company uses Amazon Web Services (AWS) technology to transform automotive experiences. The BMW Group, known for best-in-class luxury vehicles, uses a broad relationship across Amazon and AWS services to enhance every aspect of car design and functionality.

The BMW Group’s portfolio is underpinned by Amazon and AWS technology, which powers more than 1,000 microservices that process more than 12 billion requests per day—while achieving 99.95 percent reliability.

From data-driven car development to software-defined vehicle vision. BMW Group’s collaboration with Amazon Web Services (AWS) is helping the premium car manufacturer create unforgettable motoring experiences through continuous innovation.
This is BMW Group’s transformative journey in the cloud.

Learn more about how AWS is helping BMW Group innovate >>

About BMW Group

The BMW Group migrated its on-premises data lake to AWS to gain the agility and flexibility it needs to scale and support users across the globe, and empower teams to build innovative customer experiences. It leverages automation, serverless, and other AWS solutions to speed data processing and accelerate its digital transformation.

Customer Speaker: Stephan Durach

Stephan Durach, BMW

Stephan Durach, an electrical engineering graduate from the Technical University of Karlsruhe, joined BMW Group in 1998. His career at BMW began in software processes, leading him through various roles in the electronics division. In 2008, he became the Head of Technology Office in the USA. Returning to BMW headquarters in 2011, he assumed leadership roles in entertainment, mobile devices, and app centers, eventually overseeing electronics for the luxury class. Over the years, he expanded his responsibilities to include purchasing for information and communications electronics, ConnectedDrive, and the entire electric/electronic portfolio. From 2017 to 2020, he served as Senior Vice President in Purchasing and Supplier Network Digital, and since October 2020, he holds the position of Senior Vice President Connected Company in the Development Department.

Continue Learning About BMW Group's Cloud Journey on AWS

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