AWS enables us to use machine learning to create a responsive experience for our customers, even on a cruise ship in the middle of the sea.
Pieter Jordaan Director IT Engineering, UK & Ireland

Watch Pieter Jordaan, TUI’s director of IT engineering, discuss how the company is undergoing a digital transformation by migrating its on-premises data centers to the AWS Cloud using the AWS Migration Acceleration Program, and delivering richer, more personalized customer experiences through machine learning.

TUI Accelerates Its Digital Transformation and Delivers Personalized Travel Experiences Using AWS (3:43)

tui

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