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Intuit on AWS

Intuit has built on Amazon Web Services (AWS) since 2013 and taken an "all-in" approach in its move to the cloud. The company has been at the forefront of innovation in the cloud, adopting AWS technologies for infrastructure, machine learning (ML), data analytics, and more and integrating its own capabilities to create best-in-class customer experiences. 

  • Enterprise Transformation
  • AWS Community Day 2018

    Intuit's Journey to 100% on AWS

    When Intuit decided to move to the cloud, it took an “all-in” approach and learned some critical lessons along the way that many organizations can benefit from. Hear from Andy Palmer, former vice president of technology at Intuit, as he shares Intuit's migration journey to AWS and his top 10 learnings from the experience.

    Watch the video »

  • Business Applications
  • 2020

    Intuit Improves Customer Experience with Amazon Connect, AI-powered Omnichannel Contact Center

    Improving contact center customer experiences and efficiently scaling during the peak tax season were key priorities for Intuit. Using Amazon Connect, Intuit's consumer, small business, and self-employed customers have a seamless support experience, and Intuit can effectively scale to meet peak demand with its unified customer contact center solution.

    Read the story »


    It was slow going in those early days—using machine learning used to be a long, hard process. Fast-forward to today, and AI capabilities are now integrated across our products and services. Harnessing the power of scalability of cloud-based ML is helping us accelerate our path to becoming an AI-driven expert platform, and we've only just begun." 

    Marianna Tessel
    Chief Technology Officer, Intuit

  • Machine Learning
  • AWS re:Invent 2020

    Intuit Uses AWS for AI/ML to Deliver Smarter Products Faster to More Than 50 Million Customers

    In this video, Intuit CTO Marianna Tessel discusses how the company uses AI and ML to revolutionize its business and benefit customers. Cloud-based ML has been instrumental to accelerating development of the Intuit platform, and Amazon SageMaker has been a core element of Intuit’s ML strategy.

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    Intuit Modernizes AI/ML on AWS to Derive Customer Benefits

    Learn how Intuit accelerated its AI/ML progress to create game-changing customer experiences. By leveraging AWS to modernize its data and ML infrastructure, the company freed up its data scientists and tripled its speed to delivery, helping to direct more resources to customers.

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    We accelerated use of AI and increased the number of models deployed across our platform by over 50% this year. This increased use of AI drove a variety of customer benefits, including saving customers 25,000 hours with self-help and cutting expert review time in half, improving customer confidence.”

    2021 Customer Panel

    Enterprise ML Innovation Customer Panel

    Hear from Intuit’s vice president of engineering and other industry leaders who have launched business-changing AI/ML strategies. During the panel discussion, leaders cover improvements to customer experiences, challenges faced, and long-term business goals.

    Watch on demand »

    AWS Summit 2018

    How Intuit Uses Amazon SageMaker to Manage ML at Scale

    Nhung Ho, head of data science at Intuit QuickBooks, discusses how the financial and tax-preparation software company uses AWS to better serve its customers. Intuit uses Amazon SageMaker to train its machine-learning models quickly and at scale, cutting the time needed to deploy the models by 90%.

    Watch the session »

    AWS re:Invent 2019

    Intuit’s ML-powered Speech Analytics Empower Contact Center Supervisors

    Learn how Intuit uses Contact Lens for Amazon Connect to empower contact center supervisors to better understand the sentiment, trends, and compliance risks of customer conversations. By leveraging Contact Lens, Intuit is able to effectively train agents, replicate successful interactions, and identify crucial company and product feedback.

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    AWS re:Invent 2020

    Advanced Search with Amazon OpenSearch Service

    Intuit leverages Amazon OpenSearch Service (successor to Amazon Elasticsearch Service) for advanced search functionality in QuickBooks Online to improve performance and customer experience. Learn how Intuit customers can now quickly find and answer questions about their accounting and taxes so they can get back to what matters most for their businesses.

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    … we completed the migration of our data centers to the cloud, while expanding our core technology capabilities. This enabled us to decrease downtime by 30%, triple the speed of delivery on our modern development platform, and increase mobile application deployments by 60%. We can now launch new features in a fraction of the time it once took us and deliver customer benefit with even greater speed."

  • Data and Analytics
  • AWS re:Invent 2019

    Provisioning the Intuit Data Lake with Amazon EMR, Amazon SageMaker, and AWS Service Catalog

    Dive into Intuit’s data lake journey to get detailed insight about Intuit's learnings and leverage recommendations on how to run a data lake on AWS. Learn about the technologies and processes Intuit employed, along with the overall structure and automation used for provisioning accounts and resources.

    Read the blog »

    AWS re:Invent 2020

    Powering Analytics at Scale at Intuit With the Right Tools for the Job

    Intuit’s migration from an on-premises data center to an AWS data lake required creative solutions, both in technology and in culture. Learn about Intuit’s migration and modernization journey.

    Hear the story »

    AWS re:Invent 2019

    Intuit on Migrating Apache Spark and Hive From On-premises to Amazon EMR

    Hear how Intuit migrated the company’s analytics, data processing, and data science workloads running on Apache Hive and Spark to Amazon EMR to reduce costs, increase availability, and improve performance. Understand the key motivations and benefits of a move to the cloud and learn details of architectural changes and best practices.

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    AWS re:Invent 2020

    Pronto, an IaC Suite for Managing Cassandra at Scale, Featuring Intuit

    Intuit’s data persistence team has managed hundreds of Cassandra nodes for nearly a decade. Since migrating to AWS, the team has collected best practices, built a suite of automation tools, and optimized its configurations. This session walks through the journey to Pronto and details how to leverage Pronto to manage Cassandra at scale.

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  • Continuous Innovation
  • 2022

    Intuit Migrates Apache Cassandra Workloads to Amazon Keyspaces

    Learn how the Intuit data exchange (IDX) platform team migrated more than 120 TB of data to Amazon Keyspaces while delivering high availability and reliability to its users. Using Amazon Keyspaces, Intuit has improved service reliability and elasticity while reducing its maintenance effort.

    Read the story »

    AWS re:Invent 2019

    Intuit’s Journey From Monitoring to Observability Using Amazon OpenSearch Service

    Intuit is on an “observability” journey to transform the way it monitors its applications’ health in the cloud. In this session, Intuit discusses leveraging tools such as Amazon OpenSearch Service, Amazon Kinesis, OpenTelemetry, and Jaeger to build an observability solution and the benefits of providing visibility across its platform, from containers to serverless applications.

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    AWS re:Invent 2020

    Configuration, Compliance, and Audit at Scale, Featuring Intuit

    Hear how Intuit moved from scripted, ad-hoc checks to continuous compliance for handling configuration, compliance, and audits at scale.

    Watch the video »

About Intuit

Serving more than 100 million customers worldwide with TurboTax, QuickBooks, Mint, Credit Karma, and Mailchimp, Intuit is the global technology platform that helps consumers and small businesses overcome their most important financial challenges. 

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