Back to Basics Video Series

Basic architectural building blocks and best practices

'Back to Basics' is a video series that explains and examines basic cloud architecture pattern best practices. Each episode is hosted by an AWS SA (Solutions Architect) and focuses on a specific architectural building block independent of a specific cloud solution.

Watch | Back to Basics: Collaborating on Datasets with AWS Clean Rooms

Join Brian as he discusses how to leverage AWS Clean Rooms for secure data collaboration and analytics across organizations - without compromising data privacy or compliance standards. We walk through a real example where a sneaker brand, ad platform, and market research firm need to combine sensitive customer datasets to measure a marketing campaign's impact. See how AWS Clean Rooms enables multi-party analytics on collective data, while allowing owners to maintain control over their datasets through granular access rules. 

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