AWS for M&E Blog

Tiffany Pfremmer

Author: Tiffany Pfremmer

Tiffany Pfremmer is a Sr. Marketing Manager at Amazon Web Services focused on Media, Entertainment, Games, and Sports. With over 15 years of marketing experience in a variety of roles, Tiffany has planned and executed a variety of marketing initiatives, including leading event strategy and thought leadership activities. She is also an active board member of multiple Women in Industry groups to help empower women to break down barriers in the tech industry.

Agentic AI headlines AWS re:Invent 2025 across Media and Entertainment

Agentic AI is rapidly reshaping workloads across industries and is taking center stage at Amazon Web Services (AWS) re:Invent conference this year. In media and entertainment (M&E), AI is accelerating workflows, unlocking new capabilities, and transforming how content is created, captured, and delivered. In advertising, AI is empowering companies and brands to engage audiences and […]