Category: Announcements

In September 2023, AWS commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to examine the potential business opportunity and return on investment (ROI) that Channel Partners can realize by building and scaling an AWS Marketplace practice. Learn about the study’s framework and key findings, including potential revenue opportunities, benefits, costs, and best practices associated with reselling third-party software, data, and offering professional services in AWS Marketplace.

The AWS Ambassador Program is a vibrant worldwide community of AWS experts from AWS Partner Network (APN) Services and Software Partners. They are prominent leaders who are passionate about sharing their AWS expertise, and we’re honored to recognize this year’s top AWS Ambassadors for their outstanding performance and exemplary business impact and thought leadership. We also recognize the AWS Ambassador Certification All-Stars who have shown technical depth by holding all active AWS Certifications.

We are excited to highlight 177 AWS Partners that received new or renewed designations in September for our global AWS Service Delivery, AWS Competency, AWS Managed Service Provider (MSP), and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

Many customers continue their cloud adoption journey by modernizing and optimizing workloads to reap benefits by leveraging AWS managed services. To help their customers realize the modernization goals, AWS built new training courses and learning journeys exclusively for AWS Partners. The new digital course “Using Modernization Pathways to Modernize on AWS” is accessible via AWS Skill Builder and provides an overview of all six modernization pathways and where they fit in the migration landscape.

The bar for business success keeps getting higher, and the changing economic climate is challenging AWS customers to deliver more value at lower cost. The regional 2023 AWS Partner Awards India ceremony was held in Goa and celebrated partners that have achieved successful customer outcomes by leveraging the breadth and depth of AWS. Please join us in congratulating these AWS Partners for their success!

We are excited to introduce the Partner Initiative Funding (PIF) template in the AWS Partner Funding Portal (APFP), enabling AWS Partners to easily self-access their agreement and any initiative funds without relying on their AWS partner manager. The template unifies and standardizes the different funding experiences into one template, and provides funding transparency throughout the funding cycle. This improves the overall funding process time for partners by having a configurable workflow.

In the era of 5G, telecommunication services providers (telcos) are under pressure to find new ways to build, operate, and monetize networks while delivering new and greater value to customers. We’re excited to introduce the AWS Telecommunications Competency, which helps telcos find validated partners offering consulting services in key telecom solution areas, including Operations Support Systems (OSS), Business Support Systems (BSS), Communications as a Service (CaaS), Mobile Networks, and Media & TV.

We are excited to highlight 178 AWS Partners that received new or renewed designations in August for our global AWS Service Delivery, AWS Competency, AWS Managed Service Provider (MSP), and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

In today’s fast-evolving digital landscape, security remains a concern for organizations of all sizes. As the threat landscape evolves, so do the solutions that address these challenges. The AWS Security Competency for ISVs aligns partner cyber security offerings to the needs of AWS customers, which is why the program now includes the “Data Security Posture Management” use case in the Data Protection category, and the “Temporary Elevated Access Management” use case in the Identity and Access Management category.

We’re excited to announce the AWS Automotive Competency, which helps AWS customers build towards an autonomous, customer-centric, and safe and sustainable future. The AWS Automotive Competency highlights specialized AWS Partners offering professional services and software solutions for automotive customers across: autonomous mobility, software-defined vehicle, connected mobility, sustainability, digital customer experience, product engineering, manufacturing, and supply chain.