AWS for M&E Blog

Previously, I published a post detailing the differences between the Amazon EC2 instance types available on AWS. This time, I’m not going to focus on the differences between the instance types. Instead, I focus on how to pick the right instance type for you. One size fits all? I’d love to be able to end […]

Thinkbox Deadline 10 introduced the AWS Portal Panel, which helps you scale up your render farm with Amazon EC2 Spot Instances. You can get started with AWS Portal by following the instructions at AWS Portal Setup. After you’ve launched your infrastructure, you’re ready to start your Spot Fleet requests. You’ve chosen the software to render […]

  If the most important characteristic of encoded video is quality, a simple and certain way to achieve it is through quality-defined variable bitrate (QVBR), a new rate control mode designed to deliver constant video quality and waste zero bits in the process. When your video quality requirements are high, but your bandwidth budget is […]

AWS Partner Cinegy has long been an advocate of IP-based video workflows and understands that maintaining visual quality whilst reducing bandwidth consumption is an ongoing challenge with the increasing data requirements of formats such as Ultra High Definition (UHD). In this post, Cinegy demonstrates how to deploy a fully-functional playout engine using Amazon EC2 resources […]

Worldwide Tech Leader for AWS M&E, Usman Shakeel, speaks with Dan Turow, VP of File-based Solutions at Evertz, about the architecture for conducting broadcast playout in the cloud. By broadcasting in the cloud, Evertz customers like Discovery, Inc are taking advantage of the flexibility, agility, and scale of the AWS cloud: “Discovery’s business is more […]

When consumers browse content in any video service, the program artwork is a large factor in what they choose to watch. There are a few generalizations we can make when it comes to generating appealing artwork. For example, according to research done by Netflix, images that have expressive facial emotion conveying the tone of the […]

If you missed our webinar on March 28, no need to worry. The recording is now available on YouTube with the slides available for download (see below). Abstract: Content owners, creators and publishers use media supply chains to package and process digital video content and programming from content producers so it can then be delivered […]

Scripps Networks Interactive (recently acquired by Discovery, Inc.) is the leading developer of lifestyle content across TV, digital, and emerging platforms. With brands including HGTV, DIY Network, Food Network, Cooking Channel and Travel Channel under the Scripps umbrella, it collectively engages more than 190 million consumers each month. Based in Knoxville, TN, the company’s Design and […]

Click here to watch the on-demand version of Media Processing Workflows at High Velocity and Scale using Orchestration & Machine Learning Level 200 | Use Cases How To Content owners, creators and publishers use media supply chains to package and process digital video content and programming from content producers so it can then be delivered to local affiliates […]

Few advancements in video demonstrate as dramatic an improvement in image quality as High Dynamic Range (HDR). In the midst of today’s intense competition for content, the ability to implement HDR puts video providers miles ahead of operators that do not. The good news is that HDR can be readily implemented using a software-based video […]