AWS for M&E Blog

Tag: server-side ad insertion

Figure: holistic view of OTT streaming solution with MediaTailor, various origin types, an ADS connection, and media types served through a CDN

Part 1: How to optimize ad delivery with AWS Elemental MediaTailor

This how-to blog series in three parts walks through the configuration of advanced features for ad insertion available with AWS Elemental MediaTailor. Links to each post are available and cross-referenced as the series progresses. Return to the AWS Media Blog in the coming days for additions to the series. Introduction: How to configure advanced features […]

Streaming Media readers choose AWS

This year, the Streaming Media Readers’ Choice Awards engaged more than 2,700 voters who cast nearly 28,000 votes in 28 categories covering a variety of technologies, from analytics to webcasting and everything in between. Among the winners announced on November 20 at Streaming Media West in Los Angeles were five AWS products and services that […]

Sold on SSAI

This article originally appeared in FEED Magazine, Issue 12. Server-side ad insertion is becoming a more valuable way of delivering advertising – and with cloud-based tools, one that’s becoming easier to implement The great benefit of targeted advertising is the ability to offer the viewer something that is going to be attuned to his or her […]