Amazon Rekognition Custom Labels
Why Amazon Rekognition Custom Labels?
With Amazon Rekognition Custom Labels, you can identify the objects and scenes in images that are specific to your business needs. For example, you can find your logo in social media posts, identify your products on store shelves, classify machine parts in an assembly line, distinguish healthy and infected plants, or detect animated characters in videos.
Developing a custom model to analyze images is a significant undertaking that requires time expertise, and resources, often taking months to complete. Additionally, it often requires thousands or tens-of-thousands of hand-labeled images to provide the model with enough data to accurately make decisions. Generating this data can take months to gather and require large teams of labelers to prepare it for use in machine learning.
With Amazon Rekognition Custom Labels, we take care of the heavy lifting for you. Rekognition Custom Labels builds off of Rekognition’s existing capabilities, which are already trained on tens of millions of images across many categories. Instead of thousands of images, you simply need to upload a small set of training images (typically a few hundred images or less) that are specific to your use case into our easy-to-use console. If your images are already labeled, Rekognition can begin training in just a few clicks. If not, you can label them directly within Rekognition’s labeling interface, or use Amazon SageMaker Ground Truth to label them for you. Once Rekognition begins training from your image set, it can produce a custom image analysis model for you in just a few hours. Behind the scenes, Rekognition Custom Labels automatically loads and inspects the training data, selects the right machine learning algorithms, trains a model, and provides model performance metrics. You can then use your custom model via the Rekognition Custom Labels API and integrate it into your applications.
Use cases
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Customers
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NFL
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VidMob
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Prodege
Prodege is a data-driven marketing & consumer insights platform comprised of consumer brands—Swagbucks, MyPoints, Tada, ySense, InboxDollars, InboxPounds, DailyRewards, and Upromise—along with a complimentary suite of business solutions for marketers and researchers.