Category: Events

Application modernization is an important and growing migration strategy for many businesses. To make it easier for AWS customers to find partners with validated migration and modernization software offerings, we are excited to announce the AWS Migration and Modernization Competency. This designation features AWS Partners that have validated expertise developing and implementing solutions for customers across key areas, including business case analysis and application mobility.

AWS is committed to supporting the global energy industry in safely meeting the energy demands of the world today, while accelerating the industry’s transition to a more balanced and sustainable energy future. The new AWS Energy Competency Program differentiates highly specialized partners who have demonstrated technical expertise and repeat customer success. These AWS Partners enable energy producers to build and operate assets efficiently and safely, while working to transition to a lower carbon world.

AWS Graviton processors are custom-built to enable the best price performance for workloads in Amazon EC2. As customers adopt AWS Graviton-based EC2 instances, they need the right software solutions to help integrate, deploy, monitor, and secure their Linux-based and containerized workloads. We are excited to announce the new AWS Graviton Ready Program, part of the AWS Service Ready Program which validates software products built by AWS Partners that integrate with specific services such as AWS Graviton.

AWS Partner Paths are a flexible way to engage with AWS, providing a curated journey through partner resources, benefits, and programs while simplifying the engagement model for partners, expanding access to benefits, and providing a more intuitive and streamlined experience. AWS Partner Paths replace technology and consulting partner type models—evolving to an offering type model. Partners can enroll in one or multiple Paths based on their unique customer offerings.

We are excited to introduce AI for data analytics (AIDA) partner solutions which embed predictive analytics into mainstream analytics workspaces. These AI/ML solutions from AWS Partners have interfaces and integrations that help bring predictive analytics into the normal workflow of business experts. AWS AIDA includes partner solutions from Amplitude, Anaplan, Causality Link, Domo, Exasol, InterWorks, Pegasystems, Provectus, Qlik, Snowflake, Tableau, TIBCO, and Workato.

The APN Ambassador Program is a vibrant worldwide community of technical experts from AWS Partners. They are prominent leaders who are passionate about sharing their AWS technical expertise, authoring blogs and whitepapers, creating and delivering public presentations, and contributing to open source projects. We are proud to recognize some of the top 2021 APN Ambassadors from across the world. Congratulations to all of our awesome APN Ambassadors!

In the data and analytics world, many customers have learned how expert AWS Partners can help them rethink and modernize their data architectures, or migrate and manage data warehouses, data-driven applications, and governed data lakes on AWS. To set your data and analytics business apart, it’s important to leverage the AWS Partner Network (APN) and our various differentiation programs. Whether you are just beginning to build or expand your AWS-based business, we offer programs to help you succeed.

We are looking forward to bringing you Global Partner Summit as part of AWS re:Invent 2021 both in-person and virtually. The in-person conference is Nov. 29 – Dec. 3 in Las Vegas, with virtual opportunities to watch keynotes and leadership sessions live. Virtual options for the breakout sessions will be available the following week, Dec. 6-10. Don’t miss the Partner Keynote, leadership sessions, APN booth and mini-theater at the Expo, and more!

As head of Americas Partner Sales for AWS, Rachel Mushahwar is laser-focused on igniting our channel to deliver net-new revenue and help customers leverage innovative technology to achieve the unimaginable. Explore the three core pillars that guide our everyday work with AWS Partners: connect, inspire, grow. Learn how partners like Capgemini, Edrans, Zuggand, Databricks, and F5 are leveraging the AWS Partner Network (APN) to help customers at every stage of their cloud adoption journey.

VMworld 2021 is taking place online October 5-7 and includes more sessions than ever. From CEO discussions to fireside chats, product demos, and chances to meet with Amazon Web Services (AWS) experts, VMworld 2021 is a great way to learn how to migrate and modernize your VMware workloads on the AWS Cloud. To make the most of your virtual experience, please see our Know Before You Go (Virtually) Guide.