AWS Architecture Blog

Category: Generative AI

How MAPFRE USA modernized fraud claims with Amazon EMR Serverless

Insurance fraud remains a significant challenge for the insurance industry. Fraudulent claims can increase loss costs, reduce trust, and consume investigation capacity that could otherwise be focused on serving customers. Traditional fraud detection approaches typically rely on rules-based controls, manual investigation triggers, historical claim patterns, and structured-data-only analysis. These approaches are useful for known fraud […]

How Synthesia optimizes generative AI video inference on Amazon EC2 G7e instances

This post introduces a video decoding optimization technique that we have ideated in collaboration with Synthesia Research Engineering team, which we call Asynchronous Frame Generation Pipeline. Adopting this technique allows you to overlap GPU compute, device-to-host (D2H) data transfer, and host-side post-processing. In this post, we apply this technique to the VAE decoder of a Wan video generation model as an example, where our benchmarks on G7e show increased GPU kernel utilization from 82% to 99.9%, in turn leading to an 8.2% decrease in latency (and increase in throughput) for video decoding. We expect this technique to benefit any customer with a chunked video generation pipeline that transfers frames to host memory.

This diagram shows the AWS architecture of Santander's Catalyst platform that provides AI capabilities to teams across the company.

Digital Transformation at Santander: How Platform Engineering is Revolutionizing Cloud Infrastructure

Santander faced a significant technical challenge in managing an infrastructure that processes billions of daily transactions across more than 200 critical systems. The solution emerged through an innovative platform engineering initiative called Catalyst, which transformed the bank’s cloud infrastructure and development management. This post analyzes the main cases, benefits, and results obtained with this initiative.

Architecting for AI excellence: AWS launches three Well-Architected Lenses at re:Invent 2025

At re:Invent 2025, we introduce one new lens and two significant updates to the AWS Well-Architected Lenses specifically focused on AI workloads: the Responsible AI Lens, the Machine Learning (ML) Lens, and the Generative AI Lens. Together, these lenses provide comprehensive guidance for organizations at different stages of their AI journey, whether you’re just starting to experiment with machine learning or already deploying complex AI applications at scale.

Deploy LLMs on Amazon EKS using vLLM Deep Learning Containers

In this post, we demonstrate how to deploy the DeepSeek-R1-Distill-Qwen-32B model using AWS DLCs for vLLMs on Amazon EKS, showcasing how these purpose-built containers simplify deployment of this powerful open source inference engine. This solution can help you solve the complex infrastructure challenges of deploying LLMs while maintaining performance and cost-efficiency.

Migrate and modernize VMware workloads with AWS Transform for VMware

AWS Transform for VMware is a service that tackles cloud migration challenges by significantly reducing manual effort and accelerating the migration of critical VMware workloads to AWS Cloud. In this post, we highlight its comprehensive capabilities, including streamlined discovery and assessment, intelligent network conversion, enhanced security and compliance, and orchestrated migration execution.

Simplifying sustainability reporting using AWS and generative AI in banking

In this post, you learn how you can use generative AI services on Amazon Web Services (AWS) to automate your sustainability reporting requirements, reduce manual effort, and improve accuracy. You do this by implementing an automated solution for extracting, processing, and validating data from corporate reports.

Amazon Bedrock baseline architecture in an AWS landing zone

Amazon Bedrock baseline architecture in an AWS landing zone

In this post, we explore the Amazon Bedrock baseline architecture and how you can secure and control network access to your various Amazon Bedrock capabilities within AWS network services and tools. We discuss key design considerations, such as using Amazon VPC Lattice auth policies, Amazon Virtual Private Cloud (Amazon VPC) endpoints, and AWS Identity and Access Management (IAM) to restrict and monitor access to your Amazon Bedrock capabilities.

Media Analysis Architecture

Analyze media content using AWS AI services

Organizations managing large audio and video archives face significant challenges in extracting value from their media content. Consider a radio network with thousands of broadcast hours across multiple stations and the challenges they face to efficiently verify ad placements, identify interview segments, and analyze programming patterns. In this post, we demonstrate how you can automatically transform unstructured media files into searchable, analyzable content.