AWS for Industries
Category: Retail
Best Buy improves in-store customer experience using SD-WAN, powered by AWS Transit Gateway Connect and Fortinet FortiGate
Retail customers are improving the in-store customer experience through personalization by connecting their remote stores to AWS using SD-WAN. For the largest specialty consumer electronics retailer in North America, Best Buy Co., Inc., connecting stores to cloud-based workloads has shortened application response times. It allows stores to sync up-to-date inventory, view real-time supply chain information […]
The New Retail Paradigm: Technology, Data, and the Human Touch
I’m still thinking back to this past January, when Amazon Web Services (AWS) hosted 95 of EMEA’s leading retailers and partners in New York for its Future of Retail event. Retail giants such as Max Mara Fashion Group, ASICS, S-Group, and Illum attended to share their digital transformation journeys and future vision for the industry. […]
Five Critical Technology Trends for Retailers in 2025
Weaving through the bustling vendor booths at NRF’s Big Show, I couldn’t help but notice several recurring themes—patterns that promise to reshape our industry’s landscape in the months and years ahead. While the topics weren’t necessarily new, the approaches to addressing common use cases were. I found myself leaning into certain booths to investigate further […]
Data-Driven E-Commerce: Modernize Retail Experiences with Amplitude
Not too long ago, retailers with physical stores considered their online presence as an addition to their business. In many instances, one didn’t know about the other. And that created a problem for customers who expected to have a seamless experience between shopping from their home and pushing a cart through a store. This inconsistent […]
Tapestry Makes Enterprise Knowledge More Accessible Using Generative AI on AWS
Generative artificial intelligence (AI) has the potential to transform how large companies do business. For enterprises, corporate information is often stored in silos managed by different teams. By combining large language models (LLMs) with robust knowledge bases, these organizations can create intelligent systems that not only store information but understand it—making company knowledge more accessible […]
Harnessing Generative AI on AWS to Transform Retail Insights
Tapestry, a global luxury fashion holding company, oversees iconic brands such as Coach, Kate Spade New York, and Stuart Weitzman. With over 1,400 retail stores worldwide and more than 18,000 employees, Tapestry sits on a wealth of information that it could use to improve customer experiences and optimize its operations. The company needed an effective […]
How fabric AI Order Cloud Spells Success with ESW on AWS
Today, your garden variety order management system (OMS) might be slipping behind the times. We’re seeing a seed change in order management, orchestration, and advanced fulfillment. That change is, quite simply, the introduction of artificial intelligence (AI) into all aspects of the order life cycle. With AI participating in the order cycle, real-time inventory updates […]
Preview of AWS at National Retail Federation (NRF) 2025: Retail’s Big Show
Retail’s “Big Show” is back and bigger than ever. Amazon Web Services (AWS) is thrilled to return to the Javits Center in New York January 12-14, 2025. It’s going to be another big year of learning and networking with insights on the future of retail: connected, cutting-edge, and customer-obsessed. Join us at NRF 2025 at […]
AI Business Transformation, Consumer Goods Edition
While artificial intelligence (AI) and generative AI remain a hotly debated topic, consumer goods companies seem to adopt these capabilities at lower rates. In a 2024 McKinsey global survey on AI, 71 percent of consumer goods leaders reported adopting AI for at least one business function. However, to gain a competitive advantage and unlock AI’s […]
How retailers use generative AI for smart data operations and software delivery with Amazon Bedrock
Traditionally, large retailers used to store data depending on the system that processes them and simply copied only the data they needed into the Enterprise Data Warehouse (EDW). As they grew, retailers began to build data lakes, where they could gather all the data in one place. And those data lakes grew. Today, most large […]









