AWS Machine Learning Blog

Category: Amazon QuickSight

Shopper Sentiment: Analyzing in-store customer experience

Retailers have been using in-store video to analyze customer behaviors and demographics for many years.  Separate systems are commonly used for different tasks.  For example, one system would count the number of customers moving through a store, in which part of the store those customers linger and near which products.  Another system will hold the store layout, whilst yet […]

How to scale sentiment analysis using Amazon Comprehend, AWS Glue and Amazon Athena

Today consumers are encouraged to express their satisfaction or frustration with a company or product through social media, blogs, and review platforms. Sentiment analysis can help companies better understand their customers’ opinions and needs and make more informed business decisions. Amazon released a dataset to the public with over 130 million product reviews in multiple […]

Build a social media dashboard using machine learning and BI services

In this blog post we’ll show you how you can use Amazon Translate, Amazon Comprehend, Amazon Kinesis, Amazon Athena, and Amazon QuickSight to build a natural-language-processing (NLP)-powered social media dashboard for tweets. Social media interactions between organizations and customers deepen brand awareness. These conversations are a low-cost way to acquire leads, improve website traffic, develop […]