AWS for M&E Blog

[Updated Mar 18] AWS M&E symposium, New York City – March 20, 2019

Click here to download the presentations

Please save the date for the AWS M&E Symposium + Media Day Workshop, coming to New York City March 20, 2019.

As part of the Executive Track, hear from fellow media business leaders and technologists about how they are revolutionizing how content is created, distributed, and monetized, including case studies in artificial intelligence, studio in the cloud, augmented reality, video archives, and more.

New for 2019, we invite developers and engineers to join us for a parallel all-day, hands-on technical workshop to learn more about how to design and build well-architected, serverless media solutions using AWS Elemental and API-driven artificial intelligence and machine learning services. Developers and engineers of all levels are encouraged to attend.

Date & Time
March 20, 2019
8:00am – 5:30pm

117 W 46th St
New York, NY 10036


Executive Track

State of Media and What’s New From AWS
Hear the AWS perspective on the fast-changing media industry. What trends are we hearing from customers and consumers around the world? What business models are emerging? Also learn about the latest media-relevant releases from AWS, including the recent launch of several new M&E solutions.

  • Alex Dunlap, AWS Elemental, General Manager
  • Aaron Tunnell, AWS, Business Development Manager Media and Entertainment – North America

How CBS Sports Digital Streams Live Events at Scale
Sports fans demand the best when it comes to live streaming experiences. During this session, CBS Sports Digital will share how they deliver high-quality live streamed coverage of major sports events, including how they layer AWS services to build an architecture that scales for growing audiences, exacting performance requirements, and increasing redundancy.

  • Stephanie Lone, VP Engineering – CBS Sports

3 Million Hours in 30 Days: How Tangent Animation Created Next Gen
Creating an animated film presents many challenges. Artists need to create a “look” and style that accurately reflects the director’s vision. The pipeline team needs to implement the appropriate resources for the artists to do the work. Join Ken Zorniak, CEO Tangent Animation, to learn how they partnered with AWS Thinkbox and leveraged EC2 Spot Instances to help scale their pipeline to render 3 million hours in 30 days (peaking at 3,000 instances) for the full-length animated feature film Next Gen.

  • Ken Zorniak, Tangent Animation, CEO

The Power of Machine Learning and The Opportunity for Monetization
As interest in AI and ML continues to grow, we have seen many companies investigate the use of machine learning to help transform their content operations. By leveraging the power of this technology, Videofashion is able to find targeted content within 18,000 hours of fashion-focused television programming and videos using Curio™, by GrayMeta. With this rich library, Videofashion has teamed up with GrayMeta to provide an innovative platform which delivers deep insights into all their content, making it accessible and searchable online. Join GrayMeta and Videofashion along with AWS to further discuss machine learning and the monetization of assets.

  • Anne Adami, President and Managing Editor, Videofashion
  • Nicolas Charney, Executive Chairman and Founder, Videofashion
  • Ian McPherson, Sr. Partner Development Manager, AWS

How VICE media moved to an entirely cloud-based review and approval process with and AWS

VICE Media’s unconventional approach to content also extends to video review and approval in the cloud. VICE quickly scaled the use of, built within the AWS Cloud, across their 36 offices globally and video team of more than 2,000. This bold move allows them to save 100+ business days a year, that would otherwise be spent on traditional video review and approval methods. But they’re not stopping there; VICE plans to further accelerate their content creation in the near future through the use of’s new Platform and API.

  • Emery Wells, Founder andCEO,
  • Dee Wassell, Director of Media Operations, VICE Media

Using AI/ML to Automate Localization For International Distribution: Voice of America Case Study

For content creators seeking global distribution, localization is not only a time intensive workflow, but it can also be a costly manual process as well. Learn how the largest US international broadcaster is leveraging Veritone’s aiWARE, an operating system for AI, and Amazon Web Services to help improve their workflow efficiencies and help deliver their content in near real time.

  • Drew Hilles, Veritone, Inc. SVP & GM – Media & Entertainment Division
  • Jim Tunnessen, Voice of America, Chief Information Officer and Chief Digital Officer

WeatherBug: Virtual Weatherperson in Augmented Reality, Powered by Amazon Sumerian

Join Eddie Dingels, SVP Engineering, WeatherBug to learn about how WeatherBug is driving innovation in weather forecasting and news. Participants will see how WeatherBug is creating and delivering dynamic, real-time, micro-focused news, information, and weather stories to customers using AR. Leveraging the capabilities of Amazon Sumerian and AWS, WeatherBug is transforming the traditional weather broadcast. For example, the new WeatherBug app provides rich, visually compelling data directly to users on air quality and pollen conditions using AR. Additionally, incorporating Sumerian Hosts, WeatherBug brings the value of a local weather forecaster directly to individual customers to create an unmatched 1-1 experience.

  • Eddie Dingels, WeatherBug, SVP Engineering

Innovation in the Partner Ecosystem

  • Bhavik Vyas, AWS, Global M&E Partner Segment Leader

Developer Track

Enhancing Media Workflows with Machine Learning 300 level

Lead Presenter – Liam Morrison – Principal Specialist Solutions Architect – Machine Learning
Co-Presenter Bryan Samis – Elemental Specialized SA
Co-Presenter Mike Acer – Sr Elemental Specialized SA
AI/ML is changing the way media companies produce and distribute content. In this workshop, we review many of the ways AI/ML can be applied throughout the entire media production and distribution process. We build an end-to-end metadata enrichment workflow that extracts meaningful metadata from content (audio, video, and images). We then build a solution that uses Amazon Rekognition, Amazon SageMaker, Amazon Transcribe, Amazon Comprehend, and Amazon Mechanical Turk to analyze content, and we use it to enrich a viewing experience and assist with compliance. We also build and train a custom object detection model, which will be used to augment the data that Amazon Rekognition provides. We cover all aspects of AI/ML-based metadata generation, from labeling a dataset, to training and hosting a model, all the way to validating the metadata prior to playout.

Build an AWS Analytics Solution to Monitor the Video Streaming Experience 300 level

Lead Presenter – Bryan Samis – Elemental Specialized SA
Co-Presenter – Mike Acer – Sr Elemental Specialized SA
In this workshop, we build and deploy an end-to-end analytics solution for monitoring the video streaming experience. We integrate an open source video player with Amazon Kinesis Data Streams to capture events in real time. We explore the data available for capture and a variety of use cases: from generating alerts on poor experience to content recommendations based on user behavior. We also show you how this real-time data can be archived in a data lake and further used to generate reports of aggregate performance and experience across a number of dimensions.

UnicornTrivia – Building a Live Trivia Mobile App Using AWS AppSync, AWS Amplify and AWS Media Services – 300 Level

Lead Presenter -Shawn Przybilla – Sr Media and Entertainment Specialist Solutions Architect
Co-Presenter – Sam Patzer – Solutions Architect
Co-Presenter – Ashwin Raghuraman – Associate Solutions Architect
Do you want to be the next Silicon Valley startup worth billions? Come to this workshop session and learn how to build a real-time trivia application where everyone is a participant! Using AWS AppSync and AWS Amplify, participants will implement a trivia system. Additionally, by using a webcam with AWS MediaLive and AWS MediaStore, everyone will be able to host their own show. Don’t miss your chance to learn these services while building something fun you can host your own family and friends trivia nights on AWS. The goal of the workshop is to build out a question and answer trivia pub/sub model and convert your laptop into a live stream platform to push your video into the app.
QoS Media Analytics for VOD Workflows

We look forward to seeing you in March at the AWS M&E Symposium + Media Day Workshop – New York. Click here to register.