AWS for M&E Blog

Tutorial: Creating CMAF outputs with AWS Elemental MediaConvert

The Common Media Application Format (CMAF) standard has quickly gained adoption across the ecosystem of media technologies and playback devices. By enabling a single file format to store, process, and deliver video streams to both HLS and DASH clients using fMP4 segments, CMAF can increase efficiency and reduce complexity and cost for live and on-demand […]

Illustration of a desktop computer holding its own mouse and keyboard. Illustration titled "Give VPN a chance"

Thinking outside the office: Nature’s catalyst for innovation

Authored by Andy Shenkler, Chief Product & Technology Officer, Deluxe. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Illustration by Cecilia Betsill.  On March 11, 2011, a 9.1-magnitude undersea earthquake strikes off the coast of Japan at 2:46 p.m. […]

Why the NHRA moved its post-production to the cloud – NHRA, Sony Ci & BeBop webinar hosted by MESA

In today’s market, sports brands need to increase the value of their assets, keep their fans engaged with compelling content, and remain technically agile to keep up with current trends. The National Hot Rod Association (NHRA), the largest motorsports sanctioning body, has passionate fans who are ready and waiting for more engagement beyond the race […]

FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]

The evolution of the television live event ecosystem and how AWS and TAGVS are shaping the future – Part 1

This blog was co-authored by Kevin Joyce (TAG Video Systems), Peter Wharton (Happy Robots), Michael Proulx (Retired CTO), and Mark Stephens (Amazon Web Services). This blog is the first of a two-part series in which we walk through the linear television live event ecosystem and how it is evolving through the use of cloud. In part […]

AWS at the 2020 NAB show [Updated 3/12/2020]

Due to the NAB Show 2020 cancellation, Amazon Web Services will host two online events in the coming weeks to showcase our planned content for the exhibition: NAB News & Updates Online Event – On April 20, AWS will host an online event to spotlight updates planned for the NAB Show. AWS M&E Online Conference – On May […]

Second Spectrum logo on black background

Second Spectrum chooses AWS for cloud, machine learning, artificial intelligence, and media services

Second Spectrum, the Official Optical Tracking and Analytics Provider of sports leagues such as the National Basketball Association (NBA) and the English Premier League, has chosen AWS as its preferred cloud, machine learning (ML), and artificial intelligence (AI) provider. Second Spectrum has also selected AWS media services to help deliver new kinds of live game-watching […]