Tag: monetization

Today’s media and entertainment (M&E) audiences want to access content anywhere at any time. They want choice regarding the format and on what device they consume media. And they expect personalization—to see only the content and advertisements that are most relevant to them. This eBook examines the one-click deployment solutions available from Amazon Web Services […]

This article originally appeared in FEED Magazine, Issue 09. For live streams of this summer’s 2018 RIZAP KBC Augusta Golf Tournament hosted in Fukuoka, Japan, KBC Kyushu Asahi Broadcasting partnered with Japanese video streaming and distribution leader J-Stream for dynamic server-side ad insertion (SSAI) services for sponsored content. Server side video ad insertion (SSAI) is […]

For M&E companies with large content archives, the principal challenge is surfacing the most relevant content for use by producers or licensors. Taking it further, some customers such as sports leagues (that have access to decades’ worth of content) want to make their content archives available to their fanbase via an API so that the […]

In this episode of This Is My Architecture, Prime Video shows how they provide customized advertising at scale, and provides reporting/analytics on ad delivery. You’ll learn how Amazon Prime Video handles advertising for Thursday Night Football and other live events, providing analytics on ad delivery using AWS Elemental MediaTailor, AWS Lambda, Amazon Kinesis Data Streams, […]