
V7 Labs Trusts Data Is Protected as It Accelerates Innovation Using Generative AI and AWS
“The thing I really like about the AWS generative AI service is the way data is protected [...] Even if it’s AWS’ own generative models or other third-party tools, they are locked inside that environment, and I can trust that the data doesn’t go anywhere else.”
Simon Edwardsson
Chief Technology Officer and Co-Founder, V7 Labs
V7 Labs’ artificial intelligence (AI) platform is used by AI companies to bring innovation to industries ranging from manufacturing to medical services. It’s been running on Amazon Web Services (AWS) since launch. Simon Edwardsson, chief technology officer and co-founder, says data protection is a key driver for the startup as it explores generative AI to deliver new solutions to its global client base.
More Generative AI Customer Stories
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Taiwan
Noodoe Boosts EV Charging Station Revenues by 10–25% with Generative AI Advisor on Amazon Bedrock
Learn how Noodoe uses generative AI on Amazon Bedrock to help EV charging station operators optimize pricing strategies and drive revenue growth.
2025 -
Mindtickle Cracks the Code to Smarter Selling Using Generative AI on AWS
Mindtickle is a revenue enablement platform that helps ramp sales teams quickly, expand customer accounts, and win big. The Mindtickle platform keeps teams up to speed with market changes and buyers' needs, combining training, content management, coaching, call insights, and digital sales rooms in one. Mindtickle uses generative AI on Amazon Web Services (AWS) to power Mindtickle Copilot, to help sales teams prep for meetings faster, engage with the modern buyer, and close deals more efficiently. -
Spain
Taptap Digital Accelerates Customers’ Advertising Success with Generative AI Using AWS
Taptap Digital is an advertising technology company that leverages generative AI and machine learning on AWS to provide real-time predictive modeling capabilities. This enables their clients to achieve advertising success at scale by accurately targeting the right customers across multiple channels. AWS's high availability, global reach, and data protection tools are critical for Taptap Digital's operations, allowing them to process around 100,000 requests per second while maintaining compliance with data privacy regulations. -
Swimming Australia Uses Data and Machine Learning on AWS to enhance Athlete Performance
Swimming Australia, the national governing body for competitive swimming, is at the heart of a sport that is part of Australia’s DNA. With over 100,000 registered members across 1,100 clubs nationwide, the organization has built a legacy of creating world champions and driving Australia's Olympic success—amassing 239 medals, including 78 golds. Today, it remains committed to pushing the boundaries of athletic performance.
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