Customer Use Cases

Using AI to Gather Customer Insights - VideoPeel

VideoPeel is a video platform that enables brands to collect, manage, and publish consumer testimonials. See how VideoPeel is transforming the traditional ways of consumer research by automating the analysis of user generated content to produce dynamic consumer personas and actionable insights.

Echo360 provides leading video platform technology that helps instructors and students record, stream, manage and share interactive video to improve student engagement before, during and after class.

“The Echo360 platform fosters active and engaging video-based learning that serves today’s student. We’re excited about Amazon Transcribe because it offers our university partners high-quality transcripts for each video, enabling more powerful search, lower cost captioning of educational video content, and enhanced note-taking, making learning assets more valuable and accessible to students.”

Fred Singer – CEO, Echo360  

At GE Appliances, we make life better by designing and building the world's best appliances. From design to production to service, our goal is to help people improve their lives at home.

“GE Appliances processes millions of minutes of customer calls a month. Using Amazon Connect, Amazon Lex, and Amazon Polly, we can automate simple tasks such as looking up product information, taking down customer details, and answering common questions before an agent answers. This in turn helps us give back time, the most precious commodity, to our consumers. We added Amazon Transcribe to create call transcripts for automated analysis to continuously improve the process.”

Byron Guernsey – Chief Strategist, GE Appliances

VidMob is a leading video creation platform with a network of professional creatives worldwide who produce the full spectrum of video content for brands and advertisers.

“Amazon Comprehend and Amazon Transcribe allow VidMob to build high-quality machine learning text analysis into our Agile Creative Suite, enabling us to help brand clients understand content performance in ways never before possible. We are able to transcribe text from video content, and quickly analyze it using Comprehend, allowing us to surface actionable insights to both our creator community and our clients, giving them a strategic edge in the market.”

Alex Collmer - CEO, VidMob

Isentia, headquartered in Sydney, Australia, is a leading media-intelligence provider for the Asia-Pacific region. The company operates from 18 offices across the region and supports more than 5,000 clients worldwide, including 84 of the world’s top 100 brands. Isentia’s products help customers make more informed and timely business and communication decisions.

“At Isentia, we enable customers to analyze and monitor the media coverage for their brands. We create more than 13K summaries per day from radio and TV content. With Amazon Transcribe, we can transcribe all the audio/video content that we monitor and analyze the text data with Amazon Comprehend. Features like timestamps and punctuation make it very easy for us to search through the data and drill down and present key insights for our customers to review."

Andrea Walsh - CIO, Isentia

RingDNA is an enterprise sales acceleration engine and voice communications platform. Inside sales teams use RingDNA to dramatically increase productivity, engage in smarter sales conversations, gain predictive sales insight and coach reps to success faster than ever before. 

“RingDNA is an end-to-end communications platform for sales teams. Hundreds of enterprise organizations use RingDNA to dramatically increase productivity, engage in smarter sales conversations, gain predictive sales insights, improve their win rate and coach reps to success faster than ever before. A critical component of RingDNA’s Conversation AI requires best of breed speech-to-text to deliver transcriptions of every phone call. RingDNA is excited about Amazon Transcribe since it provides high-quality speech recognition at scale, helping us to better transcribe every call to text.”

Howard Brown – CEO & Founder,  RingDNA

VideoPeel is a video platform that enables brands to collect, manage, and publish consumer testimonials.

"We're transforming the traditional ways of consumer research by introducing video and automating the analysis of this video to result in actionable, dynamic consumer personas. Integrating with AI and machine learning technologies from Amazon, such as Amazon Transcribe, Amazon comprehend, and Amazon Rekognition, we're able to take these videos, analyze them, and create profiles of each individual."

Patrick Tedjamulia – Co-founder & CEO, VideoPeel

Replica, an AI startup based in Brisbane, Australia, is developing a platform that allows content creators such as game developers, video creators, and podcasters to create and control synthetic voices with style, expressiveness, and emotion. 

"Replica imagines a future where a user’s own voice could be the voice of the main character in their game, podcast, advertisement, or film. AWS is the engine behind Replica’s cutting-edge generative voice technology. We’re using AWS all the way from R&D to production, leveraging EC2, EFS, SQS, and CloudWatch for core compute support, AMIs as we scale, and Amazon Transcribe to go from audio to text files. Our tech stack enables game developers to place players at the center of fully immersive experiences and create highly personalized stories; podcasters can supercharge their content; and pioneering filmmakers can spearhead a new wave of interactive movies. With AWS is our primary AI/ML solution, we’re excited to be at the forefront of the next generation of content creation."

Keni Mardira, Replica Lead Engineer

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