Category: Enterprise Strategy

We see customers increasingly turn to AWS Marketplace to modernize the software they use, and to transform their software supply chain. AWS Marketplace helps you reach more customers, establish contracts faster, and automate renewals. It also enables data sharing with AWS and a co-sell motion with the AWS Sales team. Learn how partners can leverage AWS Marketplace to delight customers through innovations that help them modernize, transform, and govern.

Digital transformation is the process of evolving from rigid, legacy platforms to a modern IT environment equipped to rapidly adjust to changing business and customer needs. Ultimately, this is driven by two things: technology and people. Whether you are just getting started with your cloud journey, or looking to operationalize your organization’s cloud education initiatives, AWS Training and Certification can help support AWS Partners along the way.

Cloud is on the business transformation agenda for customers all across the world, and CIOs acknowledge how critical it is for them to have partners with the right set of skills to achieve the desired pace of transformation. At AWS, we see our Global System Integrator (GSI) partners offer customers advisory services along with the skilled resources required to take ideas to completion and enable digital transformation regardless of industry.

For more than a decade, customers have run their most strategic workloads on AWS, including SAP, VMware, and Windows, due to AWS’s experience, maturity, reliability, security, and performance. While an increasing amount of customers are migrating their strategic workloads to AWS, the majority of businesses still run these critical workloads on-premises. AWS Partners serve as trusted advisors to many of these customers, supporting their migration and innovation journeys on the AWS Cloud.

AWS is building a partner community that is the most customer-centric in the world and creates long-term success for AWS and our committed partners. One of the ways we do this is by focusing our investments on independent software vendors (ISVs) that extend the reach of the AWS Cloud and provide our customers with more choice. These trusted AWS Partners provide feature-rich experiences on AWS to support customers’ enterprise IT needs.

Advances in migration technology enable you to migrate data from actively-used Hadoop environments at scale to the cloud. You can benefit from AWS managed services, pace of innovation, and improve costs for your largest and most complex analytic workloads. Learn how GoDaddy migrated data from their 800-node, 2.5 PB production Apache Hadoop cluster to Amazon S3 using WANdisco’s LiveData Migrator product.

A new 2020 IDC study shows the VMware Cloud on AWS service provides significant business and operational value to customers in improving their IT infrastructure, and delivers flexibility, agility, and scalability to their business. In this study, IDC uncovers that on average, customers will realize an estimated 479 percent ROI over five years, so it makes sense that our customers became evangelists on the benefits of VMware Cloud on AWS to their business.

We are excited to highlight 83 APN Partners that received new designations in October for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top APN Partners that can deliver on core business objectives. APN Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.

Many organizations are cautious about moving to the cloud, or are fighting against gravity by staying on-premises. To keep up with their community’s needs, Guinness World Records has had to reimagine their IT architecture. Learn how Ensono helped Guinness World Records move all-in on AWS over a period of 10 months, and explore how Ensono continues to help them innovate using advanced AWS services.

Domain Name System (DNS) is a critical component of any infrastructure as it provides the hostname to IP address resolution that applications rely on. VMware Cloud on AWS customers have many options to implement hybrid DNS solutions, ranging from self-hosted to fully managed native services from AWS. Learn about DNS architectures that use native AWS services as well as traditional Active Directory designs, as well as integration with Amazon Route 53 Private Hosted Zones and inbound endpoints.